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Judging a mag by its cover (and its ads)
The editor of Fairlady, Ann Donald, says that they will no longer be accepting ads for miracle weight-loss products.

Despite the substantial loss in ad revenue, Donald says that it is "intolerable for women's magazines to preach self-acceptance in their editorial but to relentlessly affirm unhealthy thinness on their covers and accept highly questionable advertising." [ADvantage, January 2004]

You can sometimes tell more about the ethics of a publication from their ads rather than their articles. Fairlady should be commended for putting their money where their mouth is, unlike some others, like YOU Magazine, which is quick and eager to expose the fast-buck artists while still carrying their ads.

[9 Feb 2004 16:04]

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Comment on this
 
• Nice One - nbs
• Save money on sweets - K. moss
    • verry faany - nicky6
• At last someone is doing this - thins out
• Well done!
• Take it one step further - Geock
    • Weigh 2 go!!
    • rather step back a bit
• bloody well done - marlette
• Yeah i agree totally - Growlinc
• Weigh to go - Melinda
• When is it classed as "MIRACLE"? - Andy Ray
    • Its a start - lex
• Good riddance - David Mwanambuyu
    • It's about bloody time - M
• Brave move - GN
• it just makes sense
• This will ensure I keep on buying.
• AT LAST THE VOICE OF REASON - sandi r
• Sense at last - Recovering Diet Junky
• Logical corporate move - The skinny
• S.A.B.SEE.... - Skye
• horribly misunderstood - nicholas
• ... and leave out the stick figures! - Annie
• Hooray Fair Lady - what about the other mags/ TV? - Liezel Badenhorst
    • not for now - AR
• Well Done! - VR
• please help, i'm looking for a speciifc ad in an SA tech magazine - chris
• weight loss, shampoo, beauty products and life....
    • Amen - Cloudgazer
• Help! Magazines needed for the analysis of the representation of women in SA magazines - Heike
• Ethics vs profits - Ashamed


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