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Request for industry glossary from someone who was presented with a TV schedule and did not know what an AR is.

If a marketer is responsible for and reviewing media schedules and does not know what an AR is, they shouldn't be in that position. And as for not asking .... there is no hope for growth and learning for this poor soul.

[23 Jan 2007 15:03]


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• just google it - frique Onacher

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