Creativity and innovation

This module will expose (inspire) learners to the power of the human imagination in problem-solving and increase learner confidence in generating options and in generally questioning where their business could/should be going.

Objectives:
• To appreciate the business implications of innovation
• To understand concepts such as creativity, innovation and inspiration
• To better appreciate the dynamics of ones own creative process in the context of business
• To understand the drivers and constraints to creative thinking
• To raise confidence in thinking creatively and to understand the difference between thinking and planning
• To know some processes for generating alternative solution/options to problems
• To be able to persuasively present new ideas for approval

Outcomes:
Delegates will be more confident and inspired to:
• Step out of comfort zones
• Interrogate and challenge the direction of their business to ensure it remains competitive
• Able to apply processes to identify problems/opportunities and to generate creative solutions
• Appreciate the business benefits to balancing left and right brain thinking.

Venues

Date: 15 May 2008 to 16 May 2008
Location: Vega The Brand Communications School, Johannesburg
Cost: R4500 Per Delegate
More info: 444 Jan Smuts
Bordeaux.

Date: 07 July 2008 to 08 July 2008
Location: Vega The Brand Communications School, Johannesburg
Cost: R4500 Per Delegate
More info: 444 Jan Smuts
Bordeaux.

Contact: Thembi Mogala / Sharon Mashau
Company name: Vega The Brand Communications School
Telephone number: +27 11 326 3486
Email address sharon@vegaschool.com