Attend this exciting course covering all the components required in launching and sustaining a brand including the dimensions of a brand, and more.
This programme covers all the components required in launching and sustaining a brand. It includes the dimensions of a brand, seeing brands through your clients eyes, designing a brand identity programme, assessing brand image, the role of marketing in supporting the brand, measuring brand value, launching, refreshing, relaunching, revitalising brands.
Venue
Date: 16 September 2008 to 17 September 2008 Location: Vega, The Brand Communications School, Durban
Idea Engineers is in business to do one thing - grow yours. We believe great brands are built by a differentiated strategy, a strong reputation, excellent brand communications and an experience that lives up to the brand promise. Need to boost your business? Let's talk.
Mail janice@ideaengineers.co.za or call +27 11 803 0030.
How good media reputations nourish SA's strongest brands
Many South African companies are overlooking the important role that public relations (PR) plays in shaping perceptions of their brands in a media-saturated world. That’s according to Janice Spark, managing partner at Idea Engineers.click here to read more.
The Fearless Executive; specialists in internal branding and designing the customer experience. Find out more>> www.thefearlessexecutive.com