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Design and branding workshop

RPD Communications, Vida é Caffé and Design Quarter are proud to invite Walter Pike and Jan van Mol to come and share their vision on design and branding.

Agenda:
17:00 Welcome
17:30 Introduction - Sean Vanderwalt, RPD Communications
17:40 The effect of social networks on marketing and consumer behaviour - Walter Pike
18:00 On the Addictlab.com concept and Brand inspiration shower – Jan van Mol

About Walter Pike
Walter Pike (B.Comm.,MBL) has spent more than 25 years in marketing. He has worked in the marketing departments in big marketing companies including Ford Motor company and Nissan SA and been responsible for some of the biggest ad budgets in the country.

He has held senior positions in leading advertising agencies and lists as previous clients some of the blue chip and smaller companies in South Africa including Standard Bank, Witwatersrand University, Telkom, General Motors, Woolworths, Bristol Meyers Squib, ABSA Bank, The IQ Business Group, Rand Refineries and others.

About Jan van Mol
Belgian Jan Van Mol has been called a concept king, a brand guru, a renaissance man, a pioneer in the creative industry by the international press.

Jan van Mol's Ad!dict Creative Lab (in short addictlab.com) is a creative laboratory uniting thousands of creatives from all over the world and over 30 disciplines (amongst others: fashion, photography, architecture, cooking, design, materials, music, advertising, branding).

Jan van Mol was recently selected by I.D. magazine New York for their top 40 of undersung heroes influencing the creative industry. He created branding tools such as ‘inspiration showers©' and the so-called Creative X-Ray© allowing brands like Diesel, Nike, Thalys, BMW, Toyota, Masterfoods and also non-profit organisations, the city of Rotterdam, the city of Kortrijk and the Flemish Government to tap into Addicts unmatched pool of creative and multi-disciplinary talent to further enhance their product innovation and brand identity.

The Coolhunters site Signsofthetime asked Jan to be one of their 15 trend filters of the world, and recently Elle Decoration magazine featured him as one of the big thinkers on Eco-awareness. At the Thinking Conference in Melbourne he was a keynote speaker next to Edward de Bono.

Jan van Mol is the publisher and editor of the Ad!dict inspiration books and will bring some
cases out of #26: The Brand issue at the Design Quarter.

Where: Vida é Caffé, Design Quarter, Fourways, Johannesburg
When: Thursday April 10, 17h.

Attention!!Limited seats! – obligatory RSVP via marike@rpd.co.za

Venue

Date: 10 April 2008
Location: Vida é Caffé, Design Quarter, Fourways, JHB., Johannesburg
Cost: Free

Contact: Marike Hechter
Company name: RPD Communications
Telephone number: +27 83 782 1230
Email address marike@rpd.co.za

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Many South African companies are overlooking the important role that public relations (PR) plays in shaping perceptions of their brands in a media-saturated world. That’s according to Janice Spark, managing partner at Idea Engineers.click here to read more.







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Headlines in our
May/June 08 issue:
  • YOUR PEOPLE ARE YOUR BRAND
  • BUSH LUXE
  • BRAND REPORT: GEN Y
  • CONNECTING WITH GOOGLE

    For more information visit www.brandmagazine.co.za











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