The conference will be held at Montecasino, Fourways, Johannesburg, from 18th to 19th of June and will also have an optional one-day pre-conference programme as well as a ½-day post-conference programme on 17th and 20th June respectively.

PRISA managed to secure Professor Noreena Hertz of Cambridge University, as keynote speaker for the conference. Hertz is the most prominent political economist of our time and will speak about globalisation, the erosion of democracy and the international debt situation. These, ultimately, will impact on the way in which communication professionals adapt messages being transmitted to a public suspicious of authority, business and industry.

On the pre-conference day topics will range from new thinking on how the brain works to the nature of intelligence and consciousness. Neuro-linguistics, neuro-semantics and neuro-hermeneutics together with papers on emotional, social, ethical and spiritual intelligence will be discussed on this day.
Following this the PRISA two-day conference will be devoted to more industry-orientated subjects such as the formulation of ethics, predicting trends and how we arrive at future scenarios. Noreena Hertz's presentation will form part of the first day. Then, on day two, among others, Services Seta Chief Executive, Ivor Blumenthal will discuss professionalisation of the industry.

In the afternoon there will be various workshops. In this section, the top awardees of the recent PRISA PRISM Awards will showcase their winning entries.

For further information contact:
Margaret Moscardi: +27 11 326 1262
Mixael de Kock: +27 83 651 4424
Email: admin@prisa.co.za
Website: www.prisa.co.za

Venue

Date: 18 June 2008 to 19 June 2008
Location: Montecasino, Fourways, Johannesburg

Contact: Margaret Moscardi
Company name: PRISA
Telephone number: +27 11 326 1262
Email address admin@prisa.co.za

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