This course is a must for anyone who makes business or marketing decisions about online initiatives, or has to interact with those who do! Usability determines the success or failure of your digital presence in websites, mobile and social environments. The father of usability, Jakob Nielsen, recently said of mobile apps that "the customer experience is your brand". The importance of usability can no longer be ignored.
Britefire - (www.britefire.co.za) A digital strategy and marketing firm. With innovation and international experience, we help companies excel worldwide in e-business, online marketing and digital project management. We offer consulting, development, implementation and training. South African companies who have benefitted from our experience include: Clicks, Orion Group, UNISA, SA Tourism, MWEB, FinWeek, McCann Worldgroup, Eskom, Jupiter Drawing Room, Makro, Media 24, Exclusive Books, City Sightseeing Cape Town, Ocean View House, Trudon, Mooiplaas Guesthouse, GCIS, Markham, University of Stellenbosch Business School, Struik and Standard Bank. Globally, we've worked with a long list of organisations, including: The BBC, AC Nielsen, Marriott Hotels International, American Express, Intel, Ford, Credit Suisse, Lockheed-Martin, Library of Congress, US Department of Defense, Nomura, Sasktel, Georgia Institute of Technology (Georgia Tech), Cisco Systems, Kepner-Tregoe and American Honda.
Venue
Date: 23 February 2012 Location: City Lodge Fourways, Johannesburg Cost: R2600
Contact: Kim Visser Company name:Britefire Telephone number: 0730544896 Email address