Training that will boost your company or brand and increase sales.. Social media is the new easy, fastest form of communication and advertising.
Content Outline Works
1. Impact of the Social Media Revolution on Business
Background on the evolution and rise of social media
Most active platforms and their impact/implications
Utility of social media in business
2. Interfacing Social Media with Business Functions
Executive Profile building
Executive Buy in- strategic outlook
PR and campaign alignment
- Customer Service
Front line service
Social media as a recruitment tool
Understanding social media positions in organisations
Policies and guidelines
Managing Productivity in a social workplace
Implications on budget
Budgeting for social media
Application to risk
Social Media for Business
How to succeed in a 'social world'
Our training outlines the features of a 'social' business or organization'
We help you identify the opportunities to utilise social media across your various business functions. We also highlight threats and challenges, while outlining best practices for ensuring that your organisation incorporates social media strategically and successfully.www.kwazicommunications.co.za
3. Online Reputation Management
How the world perceives and values your brand impacts on your business. We outline why your organisation's reputation is crucial for success, what threats social media presents to it and how you and your team can protect it.
4. Social Media Strategy
How to incorporate social media into your organisations strategically for sustainability and success
Our course is conducted over the course of one business day. Our content is updated on an ongoing basis to keep up to date with new platforms, products and situations.
Training Methods Include:
- Case analysis - Real Social media relations experiences
- Situation and Experiences Problem Solving
- Web based Group work, debates and discussions
- Structured web based exercises