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 MARKETING INDUSTRY EVENTS
• Baxter Dance Festival 2008 Cape Town 20 Aug
• OUT OF FRAME Johannesburg 22 Aug
• Old Mutual Soul Sessions Durban 23 Aug
• South Africa's first gadget event Midrand 25 Aug
• ACA opens doors for 61st AGM Johannesburg 26 Aug
• Advertising to children: Interpreting of the code Johannesburg 26 Aug
• Moments in Time 2009 calendar launch Johannesburg 27 Aug
• UCT GSB Open Evening Port Elizabeth 27 Aug
• Celebrate your secretary Cape Town 27 Aug
• 2nd Annual Marketing Director's Summit Johannesburg 27 Aug
• 'A Night with the Stars' Durban 29 Aug
• OUT OF FRAME Cape Town 29 Aug
• Old Mutual Soul Sessions Port Elizabeth 30 Aug
• SMME Conference 2008 Johannesburg 1 Sep
• Africa’s First International E Tourism Conference Johannesburg 1 Sep
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 MARKETING COURSES & WORKSHOPS
• Cascading Style Sheets course Johannesburg 21 Oct
• Building brands through public relations Johannesburg 5 Jul
• Six-week filmmaking course Johannesburg 19 Jul
• The client magnet Cape Town 23 Jul
• Learn Joomla! Online or face-to-face Countrywide 25 Jul
• Six-week filmmaking course Johannesburg 26 Jul
• Introduction to sound engineering Johannesburg 28 Jul
• Business Communications-Module 3 of Diploma Cape Town 30 Jul
• PR and communication corporate training Countrywide 1 Aug
• Adobe Illustrator CS3 Durban 4 Aug
• Adobe ActionScript Cape Town 4 Aug
• Practical DTP Cape Town 4 Aug
• Basic camerawork and lighting Johannesburg 4 Aug
• Copywriting course Johannesburg 4 Aug
• Graphic Design for print Johannesburg 5 Aug
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Province 
Section 
Building brands through public relations

Social issues embedded in emerging markets call for greater corporate social responsibility and PR is perhaps the best tool to communicate brand values around community.

Outcomes
• Understanding the role of PR in total brand management
• Understanding the heightened need for PR
• Planning a brand building public relations programme
• Executing a brand building public relations programme
• Assessing a brand building public relations programme
• Understanding the role of corporate social responsibility, corporate social investment and branding
• Planning a strategy that takes cognisance of all audiences

Venue

Date: 05 July 2007 to 18 November 2008
Location: Vega. The Brand Communications School, Johannesburg
Cost: R3900
More info: 444 Jan Smuts Avenue, Bordeaux

Contact: Irene Gregory
Company name: Vega. The Brand Communications School
Telephone number: 0113263486
Email address irene@vegaschool.com


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