Aimed at communications professionals, The Marketing Show examines the hottest new innovations and e-marketing techniques from the US, UK, Europe and Asia.
A new interactive marketing event is to be launched for the first time in Johannesburg this April, having travelled on a whistle-stop tour to London, Paris, Munich, Madrid and Lisbon. The event has united top international, as well as South African experts in strategy, innovation and e-marketing.
Aimed at communications professionals, The Marketing Show examines the hottest new innovations and e-marketing techniques from the US, UK, Europe and Asia. And this year, South Africa's marketing industry is in on the act.
While the event will aid local industry people to get up to speed with effective global marketing tools, they'll also have a chance to share tips and learn news through networking with the top brass in the industry.
This year's event will examine new consumer trends, how to succeed in social media, how to create customer value through online services, what's next in media and where you should be putting your promotion money. Other key presentations include where big business is going with sustainable business and marketing, new trends in retail innovation, and the right tools for calculating marketing ROI.
The format of the event is designed to stimulate its visitors through a multimedia approach and is run like a TV program with interviews, short keynote-style presentations, product demonstrations, short features on new developments including video interviews with trend setters and newsmakers. An idea of how the event is run can be seen in a video clip at
http://www.marketing-show.com/video.
The event will host big names from all corners of the globe, amongst others, Anthony Kleanthous an author and senior policy advisor, Popke Rein Munniksma head of 3D Experience and Emmanuel Vivier head of a top social media marketing company Culture Buzz.
The Marketing Show is being hosted at Microsoft in Johannesburg from 15-16 April, 2008. For full program details see The Marketing Show website at
http://www.marketing-show.com South Africa.
For registration details call:
Daniel Bloch at Omega on (021) 689 7881 or email
danielb@omegainvest.co.za and also visit The Marketing Show web site
http://www.marketing-show.com/SouthAfrica/register.html.
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