Education Africa

And the footprints keep extending futher into Africa... - 21 Jul 2014

By Ilse van den Berg, @Biz_Africa

And the footprints keep extending futher into Africa... - Mon, 21 Jul 2014Last week was quite a jam-packed week with big news being Joe Public announcing its growth plans in Africa through a partnership with integrated communications agencies Cosse (Nigeria and Ghana) and HWMiT (Zimbabwe).

Also extending its African footprint is Primedia. The company has been awarded marketing rights to its first African shopping centre, Maerua Mall, based in Namibia - the first centre that the group is representing outside of its 40 shopping centres within South Africa.

In other news, Instant Grass published a report on Africa Rising. It identified 10 of the biggest myths about Africa that need to be busted.

Yellowwood Future Architects gives advice on what to do and what not to do when building a brand in Nigeria, taking into account various challenges such as clutter, infrastructure and complexity.

Finally, the deadline for submissions for the AfricaCom Awards is Friday, 5 September 2014, so get those entries in asap!

Have a great week!

Cheers!
Ilse van den Berg, Editor: Marketing & Media Africa (@Biz_Africa)

PS. If you missed last week's Biz Takeouts show, make sure you listen to the podcast which is now available.

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