Branding Africa

Africa is inspiring... - 7 Apr 2014

By Ilse van den Berg, @Biz_Africa

Africa is inspiring... - Mon, 07 Apr 2014We are excited about our opportunity to interview the Loeries Africa Committee and so far we've chatted to Denford Mangora from Jericho Advertising in Zimbabwe as well as Ulric Charteris from Root225 in Tanzania. Interestingly enough, when asked what inspires them at the moment, they both said "Africa". Isn't that something... This continent sure is full of creativity and potential... Keep an eye out for the next interview to be published soon.

Naspers has signed a branded deal with MTN and will look at signing with mobile operators in Nigeria, its other big market. The partnership is designed to drive mobile traffic to the PriceCheck site.

Finally, Mark Schefermann reports further on his experience at SXSW Interactive 2014 and the keynote address from Austin Kleon at the conference.

Have a great week!

Cheers!
Ilse van den Berg, Editor: Marketing & Media Africa (@Biz_Africa)

< Back 
Let's do Biz