Advertising South Africa

And the next speaker needs no introduction… - 8 Sep 2014

By Rod Baker

Standing up in front of a crowded room is something some people equate with having a tooth pulled - without anaesthesia - but it's a fear that can be beaten. However, it's not just a matter of what you say, but how you say it, what your body language tells your audience and how you're dressed.

Here James Hurford asks... while you're speaking, what's your body saying? and Louise Marsland in her regular column asks Does marketing have a marketing problem? As she says, marketing has changed in this digital era, we all know that, but outside of the colourful new open plan marketing divisions with shiny new social media teams and data specialists, does anyone else understand the paradigm shift of 'authenticity' and 'truth' that is now needed?

And finally, the latest Mxit Brand Index has been released revealing the Top 40 South African brands on Mxit on 31 August 2014.

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Rod Baker

Content Director at Bizcommunity.com

Let's do Biz