SA speaks out on social media about Bell Pottinger, new YouTube logo - 4 Sep 2017By Leigh AndrewsSouth Africans' eyes have been on the news that Bell Pottinger UK CEO James Henderson has stepped down this weekend, yet retains his stake in the company. Interesting timing as the UK's PRCA is set to hand down an announcement on its sanction of Bell Pottinger later this week. Many are sharing their views on social media. Julia Breakey writes that content creators are also sharing their opinions about YouTube's new logo and layout for mobile and desktop - some say the ability to change playback speed on the app, and a dark mode on desktop are just surface-level fixes and that bigger issues like the faulty subscription feature, notification and monetisation should have been top of mind. Juanita Pienaar also finds out how HaveYouHeard or hyh's new identity offers a more holistic approach to advertising, with cofounder Ryan McFadyen sharing the creative challenges they faced during the rebranding process as well as how the agency now offers fully integrated creative, design, digital, media, events and communications services for both new and existing clients under the hyh umbrella. Then if employer branding is your cup of tea, click through to the special focus section Louise Marsland has curated, with her overview of the top eight employer branding trends identified for 2017/18, and keep an eye out for our comprehensive PDF download of all the content. Have a productive marketing week! | Leigh AndrewsAndrews was on the inaugural Marketer of the Year (MOTY) jury for the 2019 Marketing Achievement Awards (MAA) as well as an #Inspiring50 2018 nominee herself, and judged over 500 entries for the most recent Epica Awards - the only creative prize awarded by journalists working for marketing and communications magazines around the world. She's also serving on the IAB (SA)'s #Bookmarks2020 Publisher panel. Responsible for keeping a finger on the pulse of the latest happenings in the marketing and media industry, this is an almost 24/7 role that involves keeping one eye on your inbox with the other on your social media feed, to write breaking news stories and interviewing key people in the B2B space. All made easier by 15 years of working for companies such as Microsoft, Kagiso Media, Fleet Street Publications, the Mail & Guardian Online, Caxton Community Newspapers and Newsclip's media, marketing and PR publications. |