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 | Today's top stories |
|  | Brand Finance, a brand valuation and strategy consultancy that annually measures the world's most valuable brands, in partnership with Brand South Africa, has launched a table displaying the top 50 corporate brands in South Africa... read
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Leigh Andrews Associated Media group CEO Julia Raphaely talks us through the collaborative benefit of shifting from silo structure and instead having creatives work with other creatives, as well as how they continue to innovate and shine despite market conditions on the downturn... Read | Desiree Gullan In traditional agencies, research is a nucleus - it's the alpha and omega of brand strategy. It means a deep, reverberating comprehension of products or services, the people who make them and the people buy them. It means crystallising strategy and campaign to align with this understanding... Read | There's no correct way to ensure your brand engages successfully with consumers on social media. However, as with most relationships, it's important to keep some key principles in mind like having a grasp of consumer insights, being fluent in internet culture, staying true to the brand and being tech savvy. Read |
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 | Danette Breitenbach Courage is most difficult to harness and deploy in advertising. These are the words of Andy Rice, who facilitated a panel at Ster-Kinekor and Cinemark's Cannes Lions Edit event, which showcased the best of Cannes 2016... read | |  | Danette Breitenbach This year's overarching trend that came out of Cannes Lions is that of technology. However, technology on its own is nothing; it is the creative behind it that makes it meaningful in peoples' lives. read | | |
 | The Direct Selling Association of South Africa (DSASA) has reassured South Africans that direct selling and multilevel marketing are neither pyramid nor Ponzi scheme, but to still be on guard against falling for "get rich quick" schemes... read | |
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 | Issued by Spitfire Films Mates Loyiso and Donovan are growing up, albeit reluctantly. What better vehicle to showcase their escapades than the Ford Focus? And who better to capture their comedic performances than Spitfire Director Peter Heaney?... read | | |
 | Boris Dzhingarov, Issued by Monetary Library Studies are constantly performed to find out what customers want out of their relationships with businesses. Answers vary on many accounts, but what the responses mostly come down to is this: Customers want to be valued... read | | |
 | PwC has identified the Internet of Things alongside virtual reality and 3D printing, as one of the eight essential technologies that C-suite executives... read | | |
 | The SMME Opportunity Roadshow, held last week at the Cape Town International Convention Centre, offered approximately 250 Small, Medium and Micro Enterprises (SMMEs) advice from key speakers about business growth... read | | |
 | SunPark, Sun International's latest event and conferencing facility, which recently opened at Sun City, offers event organisers a space to host industry and lifestyle events of varying sizes... read | | |
 | International financial market data company Iress is buying INET BFA from Media24 for R149.6m. TMG sold INET to Naspers's (NPN) McGregor BFA in late 2013 for R113m... read | | |
 | Understanding that the future of online shopping lies in mobile devices, and seeing a constant increase in the contribution of mobile traffic to total traffic, the online fashion retailer recently implemented a mobile app-first approach to improve the overall mobile user experience... read | | |
 | Issued by Just Perfect With the focus on African research, Sabinet proudly re-launched the ePublications platform on 2 September, at Gallagher Estate in Midrand, Johannesburg... read | | |
 | Dominique Pienaar There is a misnomer that delivering public relations (PR) services is easy - that it is the cheaper alternative to advertising and that determining its value is as simple as knowing what an Advertising Value Equivalent (AVE) is... read | | |
 | Despite the country's well-developed market, less than 30% of low-income South African adults have any form of insurance... read | | |
 | The dedicated block, launching on DStv channel 412, is an extension of Times Media's finance and news channel, Business Day TV. It follows the success of programmes like The Big Small Business Show, now in its fourth year... read | | |  | The head of the BBC's governing body has resigned after being asked by Prime Minister Theresa May to reapply for her job ahead of a major overhaul, the public broadcaster confirmed on Wednesday... read | | | More International | |
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 | Steven Cohen While every entrepreneur is unique and each story is different, there is a common factor that unites them - they take risks, follow their dreams and pursue their passions... read | |
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