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Marketing & Media South Africa

Today's top stories
April Fools' 2015: the best stories from the date we hate

Andy Walker

Although media houses (we'll turn a blushing cheek here) love to publish hoaxes for the sake of good fun and spikes in traffic on April Fool's Day...

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Latest from the research front

Chris Brewer

The latest release of the All Media and Products Survey (AMPS), released today by the South African Audience Research Foundation (SAARF), shows overall stability of the media...

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[Behind the Selfie] with... Mike Wronski

Leigh Andrews

This week, we find out what's really going on behind the selfie with Mike Wronski, managing director of Fuseware...

Read more >>





Marketing
Content marketing lessons from Unilever

Joseph Neusu

Content marketing has now gone mainstream as it features at the nucleus of the marketing mix of all the leading brands... read more>>
#GOTYOURBACK campaign launches to support BlitzBoks
Branding
The sum of the parts: Creating value with holistic segmentation

Riona Naidu

Over the last few years, segmentation has been down-played in some industry circles... read more>>
Cinema
IMAX extends to Johannesburg, Port Elizabeth
CRM
JARVIS: a debit order management tool for CRM programmes

Issued by Brand In Motion

When Brand In Motion was approached to build a highly complex CRM debit order tool, they decided to build it from scratch using Microsoft .NET MVC technology... read more>>
CSI
Cotlands launches 'Donate your birthday' campaign alongside Connell Cruise

Issued by Cotlands

Donating your birthday to Cotlands is as simple as visiting cotlands.org and signing up as one of our birthday donors or donating on behalf of someone else's special day... read more>>
Digital
Online Tuesday is coming to South Africa

Issued by DQ&A Media Group

On Tuesday, 14 April, the kick-off will be held for Online Tuesday South Africa in the Upper East Side Hotel (DoubleTree by Hilton), in Cape Town... read more>>
Striata acquires Mass Transmit

Issued by Striata SA

Striata Inc., a global specialist in secure electronic customer communications, has announced an agreement to acquire Mass Transmit Inc., a leading provider of email marketing tools, services and expertise... read more>>
Branding the internet

Alexis Azzie, Issued by Amorphous

With the ever-increasing growth of internet access in both developed and developing countries, brands are clamouring to build and maintain customer loyalty with the help of digital strategies... read more>>
Education & Training
Top African business schools collaborate on entrepreneurship

Issued by UCT Graduate School of Business

Six of Africa's top business schools have formed a new academic association to boost entrepreneurship and job creation on the continent... read more>>
Events & Conferencing
The SANDF is out in full force at the Rand Show 2015

Issued by The Rand Show

The Department of Defence and the SA National Defence Force are once again partnering with the Rand Show to bring hours of interactive entertainment to show visitors, from 3-12 April... read more>>
Mobile
Madiba's Journey released as an app
South African Tourism, with the support of the Nelson Mandela Foundation, has released 'Madiba's Journey', a mobile app that showcases 27 attractions closely associated with Mandela... read more>>
The future of mobile exam preparation, Q&A with George Burgess

Jessica Taylor

Inspired by the global mindset of Silicon Valley entrepreneurs while at Stanford, Burgess explains what Gojimo means for the industry, and why SA... read more>>
A new way to increase product trial take-ups?

Patrick Palmi, Issued by Justpalm

People love free trials. A taste of something new and tasty, a new brand of washing powder, new shampoo that promises to make your hair super shiny. As human beings, we're naturally curious, and really, who doesn't love free stuff?... read more>>
Kagiso Interactive crowned as Best Apple Mobile App Developers in SA

Issued by Kagiso Interactive

Kagiso Interactive, a leading enterprise mobility company, has been awarded the title of "Best Apple Mobile App Developers" in South Africa by the expert panel at BWDA Reports... read more>>
OOH
Formalisation of Out of Home Measurement Council
The Out of Home Measurement Council (OMC) has been formally registered as an NPO from 23 March 2015. The majority shareholders will run and control the council... read more>>
PR & Communications
New PR, communications agency launches in Cape Town
Samantha Bartlett has launched a new public relations and communications agency in Cape Town, offering a hands-on approach to brand communications and corporate reputation management... read more>>
IPRA Golden World Awards for Excellence open for entries
South African PR professionals are being encouraged by PRISA South Africa to enter the International Public Relations Association (IPRA) Golden World Awards for Excellence (GWA)... read more>>
Retail
Moving Tactics South Africa launches Retail Analytics division

Issued by Moving Tactics

Moving Tactics has recently launched Moving Tactics Retail Analytics, a division focused on the gathering of data from brick-and-mortar retail environments to increase footfall and basket size for retailers... read more>>
TV
OKLB shines at the SAFTA's

Issued by Owen Kessel Leo Burnett

Owen Kessel Leo Burnett and Amstel Lager are together toasting the success of iNumber number, and director Donovan Marsh, following the announcement of the SAFTA award winners in Johannesburg on Sunday night last week... read more>>
Youth Marketing
SA youth annual spend over R111bn

Issued by HDI Youth Marketeers

South Africa has a population of 50 million and 52% are younger than their mid-20s. According to research gathered by leading youth market specialist agency, HDI Youth Marketeers, these youths spend R111 billion annually... read more>>
International
Uber driver arrested for trying to rob home of customer
LOS ANGELES, US: An Uber driver was arrested on Tuesday in Denver for trying to rob the home of a customer he had just taken to the airport... read more>>
Factory worker turned Apple supplier now China's richest woman
BEIJING, CHINA: A former factory worker who founded a company supplying Apple, Samsung and other technological giants with touchscreen glass is China's richest woman... read more>>
From start-ups to Apple: Why everyone needs market research

Rob Granader, via Ashlan Bonnell

The two most famous stories about market research are used as arguments against it... read more>>
Masters of Creativity debuts at Cannes
CANNES, FRANCE: Masters of Creativity, a five-day professional qualification, will launch at this year's Cannes Lions. The training programme will help talent working in the creative communications industry... read more>>
The flashing Brazilian... Priest in Brazil suspended for nude selfie
Cannes is calling young creatives
More International
Business
[Death to PowerPoint!] Part 3: Creative replacements for slides

Douglas Kruger

Sometimes it's not the smoking that you miss. It's the act of playing with the cigarette... read more>>
Africa
Knight Frank wealth report indicates Africa's growth potential
Knight Frank's latest Wealth Report Attitudes Survey indicates a slight decrease in Africa's growth potential in wealth from 89% last year to an estimated 82% for 2015, but still the continent is third on the list, with North America first and Latin America at 85%... read more>>
More Africa
Government news
State tears at itself
A local government shutdown is expected in the next few weeks as municipalities flex their muscles, demanding that they be paid money owed them by state departments... read more>>
Partnerships can rectify school sanitation horrors

Peter Cowan

A recent exposé published in a South African daily newspaper and featured on the front page as "School Toilets of Shame", revealed the horrific truth about sanitation in Gauteng schools - in most cases there isn't any... read more>>
Top Kenyan politicians named in graft report
NAIROBI, KENYA: Dozens of top Kenyan politicians and civil servants were named this week in a damning graft probe by the national anti-corruption agency, which has already seen five cabinet ministers temporarily step down... read more>>
More Government news
Motoring news
Surprising jump in new vehicle exports

Henrie Geyser: motoring editor

The consumer-driven new car market dropped by 3% in March compared to March last year but new vehicle exports shot up by a surprising 38.5% compared to last year... read more>>
More Motoring news
New accounts
  • Y&R and NATIVE VML win UCT Graduate School of Business Account - more info

More accounts  Submit a New account
People on the move
  • M-Net appoints new M-Net channel director - more info

More people  Submit a Person
Jobs offered
Faculty Librarian - Digital Media and Communications - Western Cape
University of the Western Cape currently seeks to appoint a suitably qualified and experienced faculty librarian: digital media and communications. Applications close: 24 April 2015 Read more >>

Senior Lecturer - Marketing Management - Cape Town
Stellenbosch University currently seeks to appoint a suitably qualified and experienced senior lecturer: marketing management (Ref. EBW05/092/0315). Applications close: 18 April 2015 Read more >>

Professor - Entrepreneurship/Strategic Management - Western Cape
Stellenbosch University currently seeks to appoint a suitably qualified and experienced professor: entrepreneurship/strategic management (Ref. EBW05/090/0315). Applications close: 17 April 2015 Read more >>

Senior Python/PHP Developer - Cape Town
KRAZYBOYZ digital is looking for experienced programmers with Django/Python/HTML/jQuery skills or at the very least an experienced PHP programmer who is willing to learn Django/Python. Read more >>

Manager - Liaison and Institutional Events - Cape Town
Stellenbosch University currently seeks to appoint a suitably qualified and experienced manager: liaison and institutional events (Ref. KB/078/0315). Applications close: 7 April 2015 Read more >>



New events to diarise
Professional Speakers Association Convention - 17 Apr 2015 to 19 Apr 2015, Cape Town
The Professional Speakers Association of Southern Africa is hosting its annual convention in Cape Town this April. Read more >>


Creative writing for the media
PRISA - 20 Apr 2015 to 22 Apr 2015, Randburg, Johannesburg

2015 Enterprise Development and Entrepreneurship
Global Invest Group - 22 Apr 2015 to 23 Apr 2015, Cape Town

Startup Picnic Johannesburg
Startup Picnic - 25 Apr 2015, Johannesburg

Social media workshop
Quo Vadis Communications - 13 May 2015, Johannesburg

Executive Think Tank 2015
nlighten - 14 May 2015, Johannesburg

Mobile Business Seminar
Knowledge Integration Web (Pty) Ltd - 28 May 2015, Windhoek

Content Marketing 2020
African Influence Exchange - 4 Jun 2015, Johannesburg

2015 Africa CEO Roundtable and Conference on CSR
ThistlePraxis Consulting Limited - 18 Jun 2015 to 19 Jun 2015, Lagos

5th Annual Customer Experience
Fexton Conferences - 17 Aug 2015 to 18 Aug 2015, Johannesburg

Upcoming events
Rand Show
Rand Show - 3 Apr 2015 to 12 Apr 2015, Johannesburg

Turning your art into profit making business
Sidewalk Media - 4 Apr 2015 to 25 Apr 2015, Johannesburg

Noticeboards
Spark* looking to accelerate South Africa's most exciting early stage social entrepreneurs
[Other] Spark* International has launched two new accelerators that support early stage social entrepreneurs in South Africa.

More noticeboards  Submit a Noticeboard
Quotes
H.L. Hunt
"Decide what you want, decide what you are willing to exchange for it. Establish your priorities and go to work."

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