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Tips on preparing for a job interview
[Tasneem Mohamed] One third of employers will make a hiring decision in the first 90 seconds of a job interview. Research shows that a positive, upbeat attitude when you walk through the door accounts for 55% of the impact you make in an interview, while confident communication accounts for 38%. 21 May 2013 08:54
The future of business is in SMS texting
[Reuben Yonatan] NEW YORK, US: It wasn't that long ago that the cost of texting was on the rise, but the recent move towards smartphones has changed business models for cellular carriers. 20 May 2013 10:08
Mobile: the future of learning in Africa
[Kirsty Chadwick] Following the success of the African budget smartphone, Microsoft produced a smartphone targeted specifically at the African mobile market, the Huawei 4Afrika, which was released in February 2013. Since the launch of this smartphone, there has been a dramatic increase in the number of students and even staff making use of smartphones to assist in learning. 17 May 2013 09:59
Mobility changing the face of African enterprise
[Ayanda Dlamini] Mobility is changing the way business is run across Africa, and the IT department needs to step up to enable it, says Ayanda Dlamini, business development manager at LGR Telecommunications. 16 May 2013 09:31
A virtual and radically different business environment
[Robert Sussman] Today's business environment is defined by the strategic application of Unified Communications technology, underpinned by virtual and cloud applications, to establish and sustain operations. 13 May 2013 12:54
Digital, traditional media go hand in hand
[Noëleen Bruton] It's been exciting watching the phenomenal growth of digital media both locally and globally in the past say two decades. This, of course, has given marketers a whole new category of media in which to spend our advertising budgets. 13 May 2013 11:27
The anatomy of a logo
[Chemory Gunko] Before you sign off on that near perfect logo you've had commissioned, here are a few things to consider when making your choice. 6 May 2013 09:30
Dare to be counter-intuitive
[Monika D'Agostino] Recently, I finished reading a book written by one of the "Housewives of New York", Carole Razdiwill. Don't judge me, I love watching these shows. It's one of my guilty pleasures. Contrary to popular perception, this book is excellently written, riveting and it takes you on a journey that is both intriguing and sad. The author is the widow of Jacqueline Kennedy Onassis' nephew. 4 May 2013 07:00
Leadership: it's the brass tacks that count
[Catherine Milward-Bridges] Carducci. Chanel. Prada. If only a positive leadership image stopped at good dress sense. The impression that employees hold of their leaders is as critical as the messages that they deliver. 3 May 2013 08:01
IT mobility: enabler or stumbling block?
[Tony de Sousa] Effective mobile solutions are vital and inevitable in today's business environment. With mobile devices now an ever-present and fundamental part of doing business as well as in employees' and the general public's personal lives, security has become a concern and accessibility a necessity. 3 May 2013 06:37
The importance of strong passwords
[Jeremy Matthews] Social networking sites are often the first point of contact between users and companies, and special care should be taken to strengthen the security of social media accounts. 3 May 2013 05:04
Mobile to drive BI this year
[Ayanda Dlamini] Mobile is top of the big four influencers of BI change across Africa this year. The massive growth in mobile across Africa is driving resurgence in business intelligence (BI) growth, as executives across the continent see the value of having relevant, updated data at hand at all times. 29 Apr 2013 12:53
Crafting your personal brand story
[Donna Rachelson] Often, in business or personal encounters with other people, we hear the phrase, "So, tell me a bit about yourself." Yet many of us don't have a well-packaged answer ready. And that means that we miss out on an opportunity to quickly convey all the most important things we want people to know about us. Instead, we ramble and leave out key bits of information. 23 Apr 2013 14:33
Why brands should behave more like entrepreneurs
[Felix Kessel] The future of the country rests firmly in the hands of the entrepreneurs. Tabled as the flavour of the decade, entrepreneurs are fast becoming the base of the wealth pyramid and are the people who will give rise to the mega-companies of tomorrow. 23 Apr 2013 05:39
Clean Slate Brands are the future
[David Mattin] LONDON, UK: Heritage is the new baggage. The future belongs to Clean Slate Brands. 22 Apr 2013 09:09
How to become a new business power player
[Ted Leonhardt] SEATTLE, US: Fred is the owner of a small design firm. His work has recently become recognised for using design thinking to build brands through social media. 20 Apr 2013 12:35
Getting serious about social recruiting (part 1)
[Mark Gray] Social recruiting brings about a powerful new way of finding hard-to-reach candidates as talent increasingly shifts online. 15 Apr 2013 08:45
Seven stages in becoming an industry expert
[Douglas Kruger] From Amoeba to Icon; where do you currently rank in your industry's natural progression? In this piece, I walk you through the seven stages of development as you strive to position yourself as an industry expert. [video] 13 Apr 2013 06:31
Communication: Smell the change
[Catherine Milward-Bridges] It was the 6th century Greek philosopher, Heraclitus who said, "The only thing that is constant is change." No truer words could be spoken in the context of communication - in this case, internal communication. 9 Apr 2013 08:05
Will the real face of PR please stand up?
[Lucinda Boddy] No matter the industry in question, every business sector has a completely unique set of challenges, and the PR industry is no exception. However, in the current marketing environment there are certain situations that PR professionals must handle which can be particularly tough. 8 Apr 2013 08:50
Substantial savings through e-learning
[Kirsty Chadwick] Recent research from US web-based training company certifyme.net indicates that 77% of American corporations use online learning. The research also reported that organisations save up to 70% on training costs when they replace classroom-based learning with e-learning. 7 Apr 2013 05:48
North Koreans really hacked off now
[Rod Baker] NEWSWATCH: North Korean social media sites (yes, they do have them) have apparently been hacked, reports CNN, and closer to home, the iBurst boss might face arrest, reports TechCentral. 5 Apr 2013 07:49
The BRICS effect on Africa's OOH industry
[Tatenda Chiweshe] While Out of Home Media South Africa (OHMSA) is talking about increasing OOH share of spend from about 4% to 10%, a parallel opportunity is lurking in the wings. 5 Apr 2013 06:56
Different Light: Category Marketing
[Matt Rose] What is category marketing? It's looking at your brand/consumer relationship in a totally 'different light' of possibility in categories of which you do not find yourself as part (video). 3 Apr 2013 06:42
Analysing the CRM needs of a midsize business
[Paul Anderson] NEWARK, US: CRM is key to any business's success, so how does one analyse the CRM needs of a midsize business to ensure that business will succeed and grow? 2 Apr 2013 11:24
[SXSW 2013] Black Twitter
[Keenan Harduth] One of the biggest things I have noticed about SXSW 2013 is the glaring contrast between Africa and the rest of the world, specifically America. The people, the food, the landscape, even our strategy is all vastly different. What's not, however, is one thing - Black Twitter. 28 Mar 2013 15:02
Digital media: No longer about the audience
[Jessica Basson] Digital media buying is shifting from both a client and agency perspective. With clients cutting their budgets and becoming more and more concerned with their ROI, agencies are shifting their buying mind-set. 27 Mar 2013 12:08
PRAU Excellence Awards announces winners
[Evan-Lee Courie] Uganda's annual PRAU Excellence Awards, the event that recognises public relations and communications excellence in Uganda, which was set to take place in November 2012, eventually took place on Friday, 22 March 2013 at Imperial Royale Hotel. This years event coincided with the East African Public Relations Conference (EAPRC) which took place from 20-22 March in Kampala, Uganda. 25 Mar 2013 11:17
Create a personal PR plan
[Lucinda Boddy] As PR professionals we encourage our clients to tweet, blog and post as we are well aware of the world of opportunities that social media platforms have provided. Why then, are we so slow to build our own media profiles? 19 Mar 2013 06:40
When you've gone, you'll keep tweeting
[Evert Lombaert] While we have become accustomed to the social media marination in our lives, what happens to our online lives when we are no more? 19 Mar 2013 05:26

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