[Nandkishor Buty] As 2013 commences, afro-pessimism seems to cede to afro-optimism. There is a global consensus: Africa is poised for a great future. What will be the impact of Africa's growth on our industry? What will be the major trends of the year? In the business world, predicting the future is a crucial exercise.
30 Jan 2013 12:39
[Dr KF Lai] There are several key trends that will present themselves in 2013. From m-payments to HIV/AIDS prevention, emerging markets are leading the way when it comes to innovative uses of mobile technology. Marketers, too, are seeing their roles and responsibilities expand.
25 Jan 2013 10:57
[Vanessa Clark] SoLoMo: the glorious intersection of social, location and mobile that was going to superpower hyperlocal search and prove to be the holy grail, allowing retailers and other businesses to attract an army of smartphone-wielding customers. Pretty exciting stuff, especially during an economic downturn, right? In my opinion, quite the contrary.
23 Jan 2013 11:54
[Carole Kimutai] In the last six months, Kenya's advertising industry has attracted both local and international players. The new kid on the block is American agency
TBWA which opened an East Africa office barely four months ago. Other new international agencies who have already come to the scene are French-based, Havas Media International and South African media group, Carat.
11 Jul 2012 10:36[Carole Kimutai] A few weeks ago, Nation Media Group (NMG), a media house in Kenya sent a notice to its journalists asking them to treat, with skepticism, opinion polls trumpeting the rising or falling fortunes of Kenyan political leaders. "We take the view that, not knowing the sponsors of and how the polling was conducted, we risk our reputation if we play up the "findings" of these pollsters," read the notice.
7 Jun 2012 12:58 
[Craig Wilson] A new research study has found that SA has some of the least affordable prepaid mobile tariffs on the continent and is falling behind many of its neighbours because of high wholesale call rates between operators.
13 Apr 2012 09:52[Carole Kimutai] The latest media research from Kenya reveals that radio is still the preferred media. According to latest statistics from media research company, Synovate conducted under the Kenya Audience Research Foundation (KARF), radio leads in overall media consumption followed by the mobile phone, television, newspapers, and the internet respectively.
12 Dec 2011 13:58 
[Herman Manson] BuzzCity is a global mobile advertising network focused on emerging markets. In Africa this Singapore-based company, in which media giant Naspers owns a stake, does substantial business in South Africa (where it also has a sales office), Kenya, Nigeria and Ghana. It also sees significant growth in mobile traffic in African markets north of the Sahara.
7 Dec 2011 12:38[Carole Kimutai] Kenya's Public Relations sector is one of the fastest growing in the East African region; but a recent report on the practice of PR in Kenya has revealed serious gaps in the profession. The report highlights three areas of grave concern; a general deficiency in understanding of PR, lack of standardised training, and puny PR ethics, regulation and standards.
10 Oct 2011 09:45 [Carole Kimutai] Internews, an international media development organisation has launched a media programme aimed at equipping Kenyan journalists on covering elections. The 'Free and Fair Media' training programme is intended to promote the growth of developmental journalism that allows media to set the agenda that is futuristic, offers solutions to societal challenges and mitigates conflicts situations.
29 Aug 2011 08:21 
[Carole Kimutai] As part of the 2011 Wharton Faculty International Seminars (FIS) programme, eight faculty members with a bias in marketing supply chain and information management studies were in Kenya to study operation at Nakumatt Holdings - a retail chain based in Kenya.
11 Aug 2011 10:33[Carole Kimutai] Research on Kenyan media audiences has revealed that Kenya is more urban than 12 years ago as the population becomes more affluent. This is according to a countrywide research conducted by research firm Synovate under the Kenya Audience Research Foundation (KARF) also reveals the growing popularity of entertainment content.
26 May 2011 12:47 
[Issa Sikiti da Silva] A global study conducted by TNS Research Surveys shows that South Africans' unconditional love for handsets - more than content as it is in developed markets - is beginning to change and will even shift faster as bandwidth improves, and as cheaper smartphones appear on the market - probably from China.
21 Apr 2011 09:37
[Gwen Watkins] Internationally recognised as Women's History Month, March 2011 has seen South Africa benefit from top international and local speakers at women's events in Johannesburg.
16 Mar 2011 11:25[Carole Kimutai] TNS RMS has started an omnibus study in East Africa that will involve regular surveys. The results of individual questions remain the property of the client and will not be shared with other clients.
8 Mar 2011 10:13 
[Dr KF Lai] SINGAPORE: Despite mobile device functionality becoming ever more sophisticated, research, released this week by mobile media company BuzzCity, shows that mobiles are actually sustaining, not replacing, consumer demand for PCs.
16 Feb 2011 08:31
[Carole Kimutai] 60% of Kenya's online users access the internet on their mobile phones. This is according to Digital Life, an online activities and behaviour study that was released on Thursday, 2 December 2010 in Nairobi by TNS Research International. The study was conducted in several Kenya cities; Nairobi, Mombasa and Kisumu. Eight hundred people were interviewed; 400 online and 400 face-to-face.
7 Dec 2010 09:28[Carole Kimutai] Digital Life, a global research project into people's online activities and behaviour has revealed significant findings as well as indicators for the future of the world's online behaviour. The research covered 88% of the world's online population through 50,000 interviews with consumers in 46 countries.
3 Nov 2010 09:50 [Carole Kimutai] With just hours before Kenya's constitution referendum to be held on 4 August 2010, research has cited the media as the main source of information about the contents of the proposed constitution.
4 Aug 2010 09:49 [Carole Kimutai] Mobile phone company, Safaricom received US$7 million worth of publicity in 2008 according to a Media Publicity Index (MPI), a standardised publicity measurement system. The MPI figure indicates the size, quality and extent of a company's publicity over time measured using editorial or news content and not advertising.
9 Feb 2009 10:08 
Angola
Botswana
Malawi
Mozambique
Namibia
South Africa
Zimbabwe
Cote D'Ivoire
Ghana
Nigeria
Kenya
Uganda
Tanzania
Mauritius
Seychelles
Algeria
Egypt
Morocco
Zambia
