CLARITY

CLARITY is an interactive agency focusing on the creation and use of dynamic technologies for delivering unique online brand experiences.Our clients include some of South Africa's leading brands including Sony, LG, Volvo, Altech Autopage Cellular, Kulula.com, MTN and Dell.
CLARITY is about creating a concept where there is none, and delivering on the promise of the concept with strategic insight, powerful design and cutting edge technology.

OUR SOLUTIONS
Corporate websites & intranets; Content Management Solutions; Search Engine Optimisation; Customer Relationship Management [CRM] focused solutions; logo design and digital branding; interactive CD presentations and touch screen applications.

VIRAL CAMPAIGNS
Benefit from one of the most powerful tools for building focused databases. Viral campaign methodology allows us to seamlessly pull users from their email environment into the online environment. Online media is probably the most accurate environment for measuring the marketing impact of campaigns.

CAMPAIGN SITES
Our digital campaigns translate above-the-line media drives into measurable results via a hybrid mixture of online competitions & surveys, viral emailers, real time SMS and online media - with the ultimate objective of directing the specified audience online, right on time.

KNOWLEDGE CENTRES
Our knowledge centre and e-Learning solutions enable 360 degree e-Learning environment complete with content filters, categorised/global search as well as SHOW ME, TEACH ME, TEST ME flash videos.

WIDGETS
Picture it - a Flash-based desktop that automatically updates its content [as it is changed in your content management platform] and uses the content changes as data triggers to play Flash animations.

E-MARKETING
Our Email Management system provides the ideal functionality for the distribution of several email types that serve a diverse range of business requirements such as contact list management; RSVP management; save the date functionality with direct interfacing into your MS Outlook or iCal calendars.

CONSULTING
From market research and analysis to copy writing, logo conceptualisation and design, CLARITY provides a full strategic consulting service to our clients: isolating the objectives; creating the mechanisms to achieve the objectives; managing the tone and logic of the copy; delivering quality in graphic design; measuring and reporting on the results and ROI over the lifespan of the initiative.

CLARITY MEDIA
CLARITY MEDIA is focussed on converting impressions to leads. We offer a managed media solution, meaning we proactively move the media in the direction of the interested traffic. Using our bespoke lead management software we are able to give you up-to-the-second return on investment metrics on the full media process that is: impressions vs. click throughs vs. leads.