Acentric Marketing Research Consulting

Acentric specialises in quantitative research and offers online (ISO 26362:2009 certified panel), telephonic and face-to-face surveys.

Acentric conducts marketing research in the areas of new-product development, price determination, brand equity, customer service, loyalty, public relations and employee satisfaction.

Acentric offers better-value for money by exploiting new developments in technology and using innovative solutions to lower overheads.

Research services

New product research, including concept testing, conjoint analysis and hybrids

Price research, including van Westerndorp and conjoint analysis amongst others

Acentric Brand Model - a comprehensive survey-based model 

Customer-service quality & loyalty surveys

Public opinion research

Employee satisfaction surveys - a comprehensive and outcomes focused approach

Online panel services, including a monthly-online omnibus

Advanced statistical analysis