for saying it out loud dude! what with companies producing loyalty magazines as serious publications with 'editorial control' the line between editorial and marketing is a thin one.
I'm so glad someone has the ability to see that! I still don't understand why publishers are getting away with making the editors of magazines sell their soul. It's demoralising and a huge blow to the credibility of the publication and its staff. You have to be pretty blind not to see how much members of that editorial team are affected by the advertising vs editorial debate. It's time publishers and managers wake up and realise that the money they make from advertising for one issue will not make up for the money they lose when their readers leave because of a lack of credibility!
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