Pity me because my partner thinks so

[Mike Frampton] So it goes like this. In my last entry I referred to the concept that more and more photographers are sending back models (18 years and younger) that have no life experience and that more and more retouches are being called upon to create the “imperfections” required to create the life experience the camera and our audiences can and do detect. My partner in Frida Communication thought I had lost the plot and questioned the principle of imperfection in brand advertising today.

Comments [5] [05 Mar 2009 11:14]

Drumsticks in a bag

[Mike Frampton] I just a had a great lunch of chicken drumsticks pre-spiced and ready to go (being psychopaths as we are at Frida Communication, we cook every day, not only because we are hungry, but because we are really interested in the innovative products which a number of brands are beginning to produce and place on our retail shelves). Quite remarkable that for how many years haven’t we eaten, enjoyed and loved a classical and traditional chicken leg, but my, how amazing it is when the traditional chicken leg is transformed into something we have never tasted before? (Good on you, Spar).

Comments [2] [24 Mar 2009 19:05]

[Adforum Worldwide Summit] The message is clear: creativity and ideas lead

[Darren Woolley] Day two of the Adforum CEO Summit, Monday 4 October 2010, opened with heavy grey skies over Manhattan for our first day of agency meetings. Up early and on to the bus, the mood and expectations were high as we headed up and across town to Ogilvy, where the message was clear and reinforced in following meetings at Droga5 and Grey Global Group.

Comments [1] [05 Oct 2010 11:34]