[ICOM] The arrival, measurement vendors and trends

[Josh Adler] I arrived in Lisbon and got an email as soon as I got to the hotel requesting my participation in a round-table chat focused on emerging market measurement for Africa and the Middle East. So much for standing for silently on the sidelines! A quick check-in and I was off to register at the conference venue with my Bookmarks 2008 t-shirt to make me easy to spot! Turns out I was a little underdressed. Measurement is the business side of media - even the techies seemed to be in suits yesterday!

Comments [3] [11 Mar 2010 10:11]

[ICOM] The I-COM Summit gets down to business...

[Josh Adler] I'd hoped to blog throughout the proceedings, but while I find the idea of documenting and tweeting stuff in real time novel and webby, you cannot escape the fact that conferences are about person-to-person networking in the real-world! In this way, I suppose I'm not a geek at all, and I love to work an event like this very hard, getting to the people I need to and engaging in the conversations.

Comments [1] [12 Mar 2010 12:07]

[ICOM] Conclusions...

[Josh Adler] It's over and I'm pretty knackered. I can happily blame the few guys I went out with last night; an evening rounding off on a high note what has been an interesting conference experience. The conversation into the early hours was deep and intellectual, focusing mainly on past episodes of Top Gear, horseracing and worst cities in the world, while some of us lost money at the roulette table.

[15 Mar 2010 11:53]