[ICOM] When cold in Europe, go through conference programme

[Josh Adler] It’s freezing, and it’s early. I stepped off the plane into transit in Zurich, and am certain I saw snow on the ground around the tarmac. The trick is to get warm liquid into you quickly, and a seat that is more of a couch. Perfect for warming up and booting up to pound out some mail and the odd blog post before my flight to Lisbon.

[10 Mar 2010 17:52]

[ICOM] The arrival, measurement vendors and trends

[Josh Adler] I arrived in Lisbon and got an email as soon as I got to the hotel requesting my participation in a round-table chat focused on emerging market measurement for Africa and the Middle East. So much for standing for silently on the sidelines! A quick check-in and I was off to register at the conference venue with my Bookmarks 2008 t-shirt to make me easy to spot! Turns out I was a little underdressed. Measurement is the business side of media - even the techies seemed to be in suits yesterday!

Comments [3] [11 Mar 2010 10:11]

[ICOM] Conclusions...

[Josh Adler] It's over and I'm pretty knackered. I can happily blame the few guys I went out with last night; an evening rounding off on a high note what has been an interesting conference experience. The conversation into the early hours was deep and intellectual, focusing mainly on past episodes of Top Gear, horseracing and worst cities in the world, while some of us lost money at the roulette table.

[15 Mar 2010 11:53]