[AdForum Worldwide Summit] Last day in NYC

[Johanna McDowell] NEW YORK: Day five, Friday, 14 October 2011, was dominated by Dentsu and IPG. Dentsu West is the agency network outside of the Far East. It has a dot in Africa - Mozambique. But otherwise it is everywhere and growing fast.

Comments [3] [17 Oct 2011 09:31]

[AdForum Worldwide Summit] Day four in NYC

[Johanna McDowell] NEW YORK: Day four, Thursday 12 October 2011, was an interesting day. First stop was Lowe & Partners, which is rejuvenating itself. Impressive work presented and enjoyed by all.

[14 Oct 2011 11:44]

[2011 FIPP Congress] Magazines: the medium of the future

[New Media FIPP Blog] Rose Cohen: Despite the drive towards digital media, worldwide research consistently demonstrates that magazines are still the medium consumers trust the most and are inspired by. Nicholas Coleridge, VP of Condé Nast International, UK made this message abundantly clear in his presentation to delegates on the second day of the 38th annual FIPP World Magazine Congress in New Delhi, India, this week.

Comments [2] [13 Oct 2011 10:39]

[AdForum Worldwide Summit] Day three in NYC

[Johanna McDowell] NEW YORK: An excellent morning (Wednesday, 12 October 2011) with McCann Worldgroup. We met with the McCann group leaders, as well the individual agencies MRM, Momentum and McCann Humancare (healthcare).

Comments [2] [13 Oct 2011 10:27]

[2011 FIPP Congress] Fresh from FIPP: Incredible India and ePublishing today

[New Media FIPP Blog] Rose Cohen: The first FIPP World Magazine Congress was held in Paris 38 years ago. Now, in 2011, it has made its way to India for the first time (or as Aroon Purie, chairman of FIPP, put it in his opening address: “It’s about time”).

Comments [1] [12 Oct 2011 13:02]

[AdForum Worldwide Summit] Day two in NYC

[Johanna McDowell] NEW YORK: Five agencies, one workshop and an update on mobile marketing made day two, Tuesday, 11 October 2011, a hectic one this week. A Highlight was Johannes Leonardo, a conceptual agency - new style and intriguing, and the first start-up ever to be backed by the legendary Sir Martin Sorrell. I’m delighted that the one partner, Jan Jacobs, is a South African.

Comments [2] [12 Oct 2011 12:21]

[AdForum Worldwide Summit] Arrival in NYC

[Johanna McDowell] NEW YORK: I arrived in New York City on Saturday, 8 October 2011, which has given me a chance to recover from a 16-hour flight and take in NYC before we embark on day one of the AdForm World Summit.

Comments [1] [10 Oct 2011 09:40]

[AdForum Worldwide Summit] Whom we’re meeting in NYC next week

[Johanna McDowell] IAS will be heading off to New York City at the end of this week for a week of agency visits, the latest trends in the world of marketing communications, and meetings with other consultants from all around the globe – 14 countries represented and 34 consultants at the last count. It promises to be a packed week of stimulating discussion and news and IAS will be blogging each day’s events as they happen here on Bizcommunity.com.

Comments [1] [04 Oct 2011 12:27]

[SIGGRAPH 2011] Day 3 – the prize

[Rafi Leigh] VANCOUVER, CANADA: Getting here to Vancouver seemed desperately important. I knew that technologists were finally connecting the dots. I put all other new business strategies on hold, and made a 16 653lm beeline for the SIGGRAPH convention, where I knew I would find nuggets of wisdom running along the seam lines of emerging tech and creative genius.

Comments [2] [15 Aug 2011 12:19]

[SIGGRAPH 2011] Day 2 – augmented reality means…

[Rafi Leigh] VANCOUVER, CANADA: There are two distinct augmented reality (AR) groups at SIGGRAPH this year. There are the technical innovators who are developing computer products and the brilliant operators who are using them. I’ll describe a few developments I saw yesterday, Thursday, 11 August 2011, which are capable of transforming the way we interact with data.

Comments [1] [12 Aug 2011 12:14]