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Mike Frampton

It's time for the new, the changed, and everything we've not seen before.

SA entrepreneur Mike Frampton, the founder and ex-chairman of DDB South Africa, has been in the advertising industry for over 18 years. The founder of Framptons in 1990, which became part of the DDB network in 1999, Frida Communication - Mike’s new passion - is an agency dedicated to courage and commitment, named and enshrined in the spirit of Frida Kahlo, one of Mexico’s great artists of all time. Contact Mike on cell +27 (0)83 626 0416 or email .
Pity me because my partner thinks so
[Mike Frampton] So it goes like this. In my last entry I referred to the concept that more and more photographers are sending back models (18 years and younger) that have no life experience and that more and more retouches are being called upon to create the “imperfections” required to create the life experience the camera and our audiences can and do detect. My partner in Frida Communication thought I had lost the plot and questioned the principle of imperfection in brand advertising today.

Comments [5] [05 Mar 2009 11:14]

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