Louise Marsland is editor-in-chief and brand strategist of AdVantage magazine , South Africa's leading monthly media, marketing, and advertising publication. She is also the South African Joint-coordinator and founder of the Trade, Association and Business Publications International (TABPI) Editor's Chapter.

A journalist and editor with 22 years' experience, Marsland started in daily newspapers in South Africa in the 1980s and has specialised in media strategy and B2B and online media in the last decade, editing and launching publications in the main in the marketing and FMCG retail market, both print and online.

She was editor and editorial director of Bizcommunity.com for five years, from 2004 -2008. She recently researched the sustainability of the B2B media sector for her Masters in Commerce degree: strategy and organisational dynamics, through the Leadership Centre of the University of KwaZulu-Natal.

She is currently researching a book in her field and develops training programmes in the B2B media sector; and marketing communications arena from a knowledge management from a media perspective.

Email her on , read her blog on Bizcommunity and follow her and AdVantage on Twitter at @Louise_Marsland and @advantagemag.