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140 BBDO goes Lion-hunting

There are award shows. And then there’s Cannes…

This is the communal blog of 140 BBDO's Mike Pearson and Ross Nieuwenhuizen, who are off to Cannes Lions after winning one in 2011 for their Snickers "Would You Rather" radio campaign - which also featured at Loeries and D&AD. Throughout this smorgasbord of creativity, Mike and Ross will be updating everyone on what's being said, done and awarded, so follow them on Twitter at @140BBDO and on Facebook.
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[Cannes Lions 2012] Highlights and perceived outcomes
Michael Pearson: My week in Cannes was one of the highlights of my brief existence, and I truly hope that all of you can get yourself there at some stage. Here are some of the highlights and my perceived outcomes of the festival.

Comments [6] [28 Jun 2012 10:41]

[Cannes Lions 2012] Secrets to effective global marketing
[Cannes Lions 2012] Secrets to effective global marketingMichael Pearson: In true 140BBDO style, this one will be short and sweet. The French are not easy people, neither is their wireless, so I’ll regale you with some stories quickly and hopefully pop in another update later when I have a more secure connection than ‘PierreDartyBoxF70’. (video)

Comments [20] [22 Jun 2012 13:33]

[Cannes Lions 2012] Impi… Nkosi Sike… Shosholoz…
[Cannes Lions 2012] Impi… Nkosi Sike… Shosholoz…Michael Pearson: It’s been a good year for South Africa, I’m very proud to come from our little corner of the continent. It’s also been lovely to see how we all come together here, a real national team. So, what’s featured heavily from SA?

Comments [9] [21 Jun 2012 14:01]

[Cannes Lions 2012] The Annual BBDO Creative Directors’ Conference
[Cannes Lions 2012] The Annual BBDO Creative Directors’ ConferenceMichael Pearson: The independent vs. global network debate never ceases, and probably never will, but I can tell you: on days like today, it’s gooood to be big. Yesterday was the Annual BBDO Creative Directors’ Conference, held at the rather delightful Martinez Hotel, where we were treated to insights, workshops and lectures from some of the world’s foremost advertising minds.

Comments [4] [20 Jun 2012 12:07]

[Cannes Lions 2012] The biggest ad fest in the world
[Cannes Lions 2012] The biggest ad fest in the worldMichael Pearson: Today we were lucky enough to spend some time with Terry Savage – the chairman of the Cannes Awards. He is an Australian who has the unenviable task of organising the biggest ad fest in the world.

Comments [4] [19 Jun 2012 10:18]

[Cannes Lions 2012] Arriving in Cannes
[Cannes Lions 2012] Arriving in CannesMichael Pearson: "Cheers! Bye! Have a jol! Good luck!" ...and then…27 hours after leaving our loved ones behind, we finally arrived in Cannes (via Istanbul and some unforeseen delays).

Comments [3] [18 Jun 2012 11:41]

[Cannes Lions 2012] 140 BBDO’s 2012 international predictions
[Cannes Lions 2012] 140 BBDO’s 2012 international predictionsMichael Pearson: Ross and I were lucky enough to pick up some metal at Cannes last year - for our Snickers radio campaign - which is why 140 BBDO have sent us this year.

Comments [3] [14 Jun 2012 11:31]

[Cannes Lions 2012] 140 BBDO’s predictions for South Africa in 2012
[Cannes Lions 2012] 140 BBDO’s predictions for South Africa in 2012Michael Pearson: A disclaimer before I begin - these predictions for 2012 South African Cannes Lions winners are based on our opinions, combined with the results of the various award shows that happen earlier in the year than Cannes. We have kept the categories a bit broader, as the myriad of categories one can enter is enough to make the head (and wallet) spin. (video)

Comments [1] [06 Jun 2012 17:54]

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