Rapid growth in use of social media for customer service by Chinese consumers

[© Ovum 2011] BEIJING, CHINA: The use of social media for customer service by Chinese consumers has almost doubled in the last two years, as more and more turn to it as a viable alternative to the phone, research from Ovum has revealed. 17 Jun 2011 09:08

Mobile payments: Trust and familiarity are crucial in driving adoption

NUREMBERG, GERMANY: Trust and familiarity are the key drivers in consumer preference for mobile payment services, according to a new study. The survey by GfK NOP, a global market research agency, covered nine countries (US, UK, France, Italy, Germany, Spain, South Korea, Brazil and China) and included 8603 online interviews, with each country's sample designed to represent their online population. 23 May 2011 10:15

Financial services CEOs look to emerging markets to feed growth aspirations

LONDON, UK: Financial services companies need to look far beyond their domestic markets if they are to achieve their ambitious growth aspirations. This is according to the 14th annual PwC Global CEO Survey, which shows CEOs of financial services companies believe emerging markets are more important than developed markets to their organisation's future. 16 Feb 2011 11:21

RECMA publishes 2010 digital agency rankings

PARIS, FRANCE: RECMA, the research company evaluating media agencies in 50 countries, has just released its new Digital Agency Rankings report - edition 2010. The report finds that the leader is WPP with 32% of the total digital resources. 8 Nov 2010 09:04

Youth market ready to use mobiles as wallets

PARIS, FRANCE: Consumers confirm strong interest in using their mobile phone as wallet according to a recent market poll sponsored by Alcatel-Lucent. These findings were uncovered as part of a youth market study exploring the appeal of a mobile wallet service. 29 Sep 2010 08:01