[Gregory Gondwe: @Kalipochi] The UN based World Summit Award Mobile (WSA-Mobile), is calling for 2012 entries from Malawian firms that are in the mobile telecommunication industry.
19 Jun 2012 11:28
[Carole Kimutai: @CaroleKimutai] With three years before the deadline to migrate from analogue to digital terrestrial TV broadcasting elapses, Kenya's finance minister, Njeru Githae, has waived import tax on Digital Set Top Box units.
18 Jun 2012 13:05
[Wikus Engelbrecht] Email marketing puts the ability to connect with potential and existing customers at the touch of a button. Despite this simplicity, however, deciding how to approach and manage the process of email marketing can still be a challenge for businesses looking to leverage the channel to communicate competently and achieve a high return on investment.
18 Jun 2012 12:44
The Public Relations Consultants Association of Nigeria (PRCAN) has urged unregistered public relations agencies to legitimise their business by joining the umbrella body for public relations consultants in Nigeria and join hands in enhancing the growth of public relations in Nigeria.
18 Jun 2012 12:18
[Gregory Gondwe: @Kalipochi] Bright Malopa, former CEO at state owned broadcaster, Malawi Broadcasting Corporation (MBC), bemoaned a court ruling last week, where about 300 members of staff of the broadcaster have lost a case over merger of television and radio sections that led to loss of jobs.
18 Jun 2012 11:20
[Walter Wafula] The cost of acquiring television decoders in Uganda is set to reduce following government's decision to scrap import duty from the electronic devices. The decision was announced on Thursday, 14 June 2012, by Uganda's minister of finance, Maria Kiwanuka as she read the 2012/13 national budget in Kampala.
18 Jun 2012 10:50After more than two decades of operating through independent affiliates, advertising group
TBWA is preparing to buy equity stakes in East and West Africa.
18 Jun 2012 10:02
Digital satellite television company MultiChoice could be losing revenue running into hundreds of thousands of dollars a year as Magic Box - a free-to-air satellite receiver that can pirate DStv signals - is becoming popular in Zimbabwe.
18 Jun 2012 09:47
CANNES, FRANCE: The Cannes Lions International Festival of Creativity has held the first of four Awards Ceremonies to honour the winners of the Promo & Activation, PR and Direct Lions categories. Among the winners, South Africa was represented in the
Direct category and also in the
PR Lions category.
19 Jun 2012 11:16
[Lonnie Mayne] In the 21st century retail environment, where consumer confidence and spending patterns can shift with the speed of a tweet or Facebook post, for good or ill, traditional market research just isn't enough anymore.
19 Jun 2012 08:49
[Paul Brand] Does your recruitment advertising attract the right candidates? Here are some suggestions on how you can make your job adverts more effective and more likely to attract the response you want.
19 Jun 2012 05:18The International Finance Corporation (IFC), a member of the World Bank Group, would invest $35m in the Convergence Partners Communications Infrastructure Fund to support the development of ICT infrastructure across Africa, Convergence Partners said last week.
18 Jun 2012 10:13
[Thomas Oosthuizen] Throughout my career in marketing, I was challenged by "what makes marketing communication tools like advertising, work". This is a question every single client asks often - yet it is the one question where the answer is most elusive.
18 Jun 2012 09:55