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Can you hear your brand?
[Lars Deutsch] Audio Branding comes to Africa... Audio branding, also known as sound branding or sonic branding, is the use of sound to reinforce brand identity. Sound branding is increasingly becoming a vehicle for conveying a memorable message to consumers by taking advantage of the powerful memory sense of sound. 16 Apr 2012 12:08
Woolworths to grow African joint ventures
[Annaleigh Vallie] South African retailer Woolworths Holdings has announced a joint venture in Tanzania and Uganda, adding more stores to its growing African portfolio. 12 Sep 2011 11:19


Judging panel announced for 2011 Diageo Awards
LONDON: The panel of judges has been announced for the eighth Diageo Africa Business Reporting Awards set to take place on 30 June 2011. The annual awards aims to encourage more prolific reporting of economic opportunities in Africa and to celebrate excellence in business journalism. 15 Mar 2011 10:37
Mr Price takes aim at Nigerian market
[Michael Bleby] Retailer Mr Price is eying Nigeria, a market it says could host up to 100 stores, if it could only end its ban on the import of clothing. 22 Nov 2010 11:00
Hope for full global economic recovery in 2010 diminishes
NEW YORK, US: After an upbeat start to the year with two consecutive quarters of increases in optimism, global consumer confidence fell three points in September to an Index of 90 as consumers' hopes for a full economic recovery this year fades in most parts of the world, according to the latest edition of the Nielsen Global Consumer Confidence Index. 27 Oct 2010 06:22
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