New PwC survey dispels myths about women and work...
5 Mar 2015 09:17
MADRID, SPAIN: Web-surfers and newspapers worried over Google News closure in Spain...
18 Dec 2014 11:01
MADRID, SPAIN: Kia shows its support for Rafa Nadal by launching his racquet into the stratosphere using cheers of encouragement from fans.
12 Nov 2013 10:08
LONDON, UK / BERLIN, GERMANY / LISBON, PORTUGAL / MADRID, SPAIN: Vodafone celebrates a new era in telecoms by literally turning everything red.
26 Aug 2013 07:38
NEW YORK, US: The Midas Awards, for the World's Best Financial Advertising, announced the award winners for the 2012 competition. This year's Midas Grand Jury awarded one Grand Midas, 26 Gold Ingots, 46 Silver Ingots, and 63 Finalists. The 2012 Midas Awards competition received entries from 28 countries and is reputed to be the only international competition that recognises excellence in financial services communications on a global scale.
21 Dec 2012 08:23
PARIS, FRANCE: Across major cities in Europe, Nikon builds huge sculpted 'hands' in a pose, as though holding a Nikon camera.
7 Nov 2012 10:29
BRASILIA, BRAZIL: Ad Dynamo announced its entry into Brazil yesterday. "Brazil represents an enormous growth market in both online and mobile advertising, and we're very pleased to be launching here with a relevant and established player such as Realmedia," says Sean Riley, CEO of Ad Dynamo.
26 Apr 2012 10:17
MADRID, SPAIN / PARIS, FRANCE / DARMSTADT, GERMANY: Newspapers no longer just cover sports - they compete with them... The footballer Cristiano Ronaldo has 42 million fans on Facebook. Nike puts out a sports magazine as good as any done by the traditional press. Fan sites are the go-to destination for millions who once turned to newspapers as the primary source for sports news.
4 Apr 2012 12:28
CANNES, FRANCE: The Cannes Lions International Festival of Creativity, taking place from 17-23 June, has announced the members of a further four juries: Creative Effectiveness, Design, Film, and PR Lions. South Africa is represented on the Design jury (Shelley-Ann Atkinson, Grid Worldwide Branding & Design) and on the Film jury (Catherine Ireland, Amplified).
30 Mar 2012 07:54
BARCELONA, SPAIN: MasterCard has continued its mobile payment leadership and outlined its vision on how to reach the next billion consumers through mobile innovation and partnerships. At a press conference at the Mobile World Congress in Barcelona led by its global head of mobile Mung Ki Woo, MasterCard and leading mobile partners Comviva, Intel, iZettle, Santander and Turkcell unveiled a vision for the future of mobile payments.
8 Mar 2012 07:12
UNITED ARAB EMIRATES
DUBAI, UAE: The 6th Dubai Lynx Awards, one of the premier awards celebrating creative excellence in MENA's advertising and communications industry, has received a total of 2037 entries from 17 countries.
5 Mar 2012 08:33
NEW YORK, US: Global consumer confidence increased one index point last quarter to 89, while Europe led confidence declines in 24 of the region's 27 measured markets, according to fourth quarter 2011 global consumer confidence findings from Nielsen, a leading global provider of information and insights into what consumers watch and buy.
8 Feb 2012 12:14
ISTANBUL, TURKEY: After the two-day Creative Summit at the 5th Intercontinental Advertising Cup in Istanbul that hosted more than 30 excellent high-profile speakers, inspiring golden winners from four continents, gurus, teachers, managers, creative leaders, stars and global legends, the Golden Stage of Istanbul finally welcomed also the new winners of the trophies.
2 Feb 2012 12:06
LONDON, UK: comScore, Inc, a leader in measuring the digital world, has released an overview of Internet usage in Europe, showing that 379.4 million Europeans went online in November 2011 for an average of 27.8 hours per person.
25 Jan 2012 10:02
NEW YORK, US: The Art Directors Club (www.adcglobal.org), one of the premier organisation for creatives in integrated media and claimed to be the first global creative collective of its kind, has announced the full Design jury for the global ADC 91st Annual Awards. Arem Duplessis will chair the jury.
18 Jan 2012 11:05
BRUSSELS, BELGIUM: A group of major food brands have committed to changing how they communicate to children under 12 on their company websites. The EU pledge group (www.eu-pledge.eu) committed in 2007 to only advertise "better for you" products or to move out of children's airtime altogether on TV, print and third party Internet advertising.
29 Nov 2011 08:07
ISTANBUL, TURKEY: The fifth Intercontinental Advertising CUP will be held 26 -27 January 2012, in Istanbul, Turkey. The winners from first Asia-Pacific advertising festival ADFEST, Ibero American advertising festival FIAP, Art Directors Club of Europe ADC*E and New European Golden Drum will - as best of the best from four continents - compete for 39 beautiful steel cup trophies.
25 Nov 2011 10:25
NEW YORK, US: Global online consumer confidence fell for the seventh consecutive quarter as confidence in 31 of 56 global markets measured declined, according to from Nielsen, a leading global provider of insights and analytics into what consumers watch and buy.
9 Nov 2011 09:36
NEW YORK, US: Despite overall growth of 5.7% for the advertising industry in Q2 2011, adspend fell in nearly half the world's key markets in the second quarter of this year as economic concerns continued to impact the advertising industry, according to Nielsen's quarterly Global AdView Pulse report released recently.
20 Oct 2011 11:13
PARIS, FRANCE: In the world of films, franchises are generally commercially successful but creatively unrewarding. Although both these aspects tend to suffer as the series continues. However...
8 Sep 2011 08:06
LONDON, UK: comScore, Inc has released an overview of Internet usage in Europe, showing 368.6 million unique visitors went online in June 2011 for an average of 26.1 hours per person.
19 Aug 2011 13:05
NEW YORK, US: Women across the globe believe they have greater opportunities than their mothers... women in developed markets believe outlook different for their daughters... women prefer to get information about products on TV... quality most important driver of brand loyalty.
12 Aug 2011 10:41
BRASILIA, BRAZIL / GALICIA, SPAIN: Before bowing to consumer pressure to bring back a discontinued product, a brand needs to make sure that there is a genuine demand for the product's return - and not just an example of social hysteria.
28 Jul 2011 10:52
LONDON, UK: The Cannes Lions International Festival of Creativity has launched its 2011 marketing campaign 'Great Stories Start in Cannes'. The campaign has been born out of the countless different experiences that have happened over the many years to everybody during the annual event.
10 Feb 2011 08:06
LISBON, PORTUGAL: The 4th Eurobest Advertising Festival, one of Europe's leading awards and annual events for creative advertising and communications, will be held from 28-30 November this year in Lisbon, Portugal.
9 Feb 2011 09:03
HAMBURG, GERMANY: The organisers of Eurobest 2010, one of Europe's largest creative advertising and communications festivals and premier awards honouring and celebrating European creative excellence, has announced the launch of The Eurobest Academy, in partnership with Draftfcb.
30 Nov 2010 08:51
LONDON, UK: Schawk, a provider of brand point management services enabling companies of all sizes to connect their brands with consumers to create deeper brand affinity, has announced Raymond Kieser, who has South African connections, as group MD of its European operations.
16 Nov 2010 10:48
ATLANTA, US: CNN has announced the launch of a new initiative for journalism students, called CNN iReport University, linked to iReport, the network's user-generated news community.
16 Sep 2010 10:35
STOCKHOLM, SWEDEN: Swedish car manufacturer Volvo has always relied on its image for quality manufacturing and efficient design. Other car marques are well known for possessing a fun streak, such as Honda, Toyota or Mazda, which is a necessary brand ingredient in attracting the younger market.
4 Aug 2010 12:46