BizTrends 2016

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Biz Takeouts is back with BizTrends 2016 - Louise Marsland

Date: 4 Feb 2016
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This is not a layout mistake. Mitchell says: "I look much more Asian upside down."
#DesignMonth [Behind the Selfie] with... Sarah Mitchell

This week, we find out what's really going on behind the selfie with Sarah Mitchell - junior designer at Gorilla, former Vega School of Brand Leadership Durban Campus student, and student of the year at the 2015 Financial Mail Annual AdFocus Awards...

By Leigh Andrews 10 hours ago

Wearables in the workplace
Wearables in the workplace

Wearable tech is a huge trend and everyone is talking about it, but have you thought of what it means for the workplace...

By Danette Breitenbach 6 hours ago

Why you need a social media professional
Why you need a social media professional

Concerning individual staff there is only so much an employer can do, but what happens when those individuals are in charge of your official social media channels..?

By Hugo Venter 5 hours ago

© Oliver Sved – 123RF.com
Do you want to be a trend forecaster?

It's actually pretty easy(ish), but shh, don't tell anyone...

By John Sanei 6 hours ago

[Biz Takeouts Lineup] 162: Ravi Naidoo takes us through 21 years of Design Indaba
[Biz Takeouts Lineup] 162: Ravi Naidoo takes us through 21 years of Design Indaba

Tune in to the Biz Takeouts Marketing & Media radio show on 11 February 2016, from 9-10am, as show host Warren Harding takes a closer look at two events happening in Cape Town next week...

7 hours ago

Afro-futuristic campaign for 100% Design South Africa 2016
Afro-futuristic campaign for 100% Design South Africa 2016

The eye-catching campaign for 100% Design South Africa 2016 is the result of a collaboration between the show and branding agency, Deep Design...

8 hours ago

Workshop guide to achieving high levels of engagement on Facebook
Workshop guide to achieving high levels of engagement on Facebook

As Facebook limits the number of people that see each post to just a percentage of the total number of fans or people who like pages, savvy PR professionals and social-media mavens need to understand how to achieve the highest level...

8 hours ago

Building your profile in the business world
Building your profile in the business world

In this world, you ultimately receive exactly what your inward authentic self truly feels you deserve, no more and no less. Building your profile in business is very much about building your profile in life...

1 day ago

©Alexander Dubovitskiy via 123RF
Global crowdfunding portal launched to fund African entrepreneurs

Small and medium sized enterprises (SMEs) are the primary job creation engine in Africa, accounting for over 95% of firms and 60%-70% of employment...

1 day ago

© Micha Rosenwirth – 123RF.com
[Orchids & Onions] Lewis has it down pat, but minister should buckle up

Just because someone is a personality doesn't necessarily mean they will come across well in a TV commercial endorsing your brand...

By Brendan Seery 1 day ago

© Dmitriy Denysov – 123RF.com
Why personalising audiences increases profitability

By the end of 2016, global IP traffic will pass the zettabyte threshold, equating to more than 80 exabytes per month - nearly one billion gigabytes...

By Rivky Grauman 1 day ago

#DesignMonth: From the air with flair
#DesignMonth: From the air with flair

Design is all about seeing something ordinary and making it extraordinary, and that's just what the guys at Sky Decor do. They transform old and abandoned aircraft parts and turn them into beautiful furniture displays...

By Beverley Klein 1 day ago

#DesignMonth: Bringing old-school nostalgia to trendy events
#DesignMonth: Bringing old-school nostalgia to trendy events

The easiest way to up engagement at business events is to install a photobooth - but not the clunky version that takes hours to set up at vast expense. Instead, locally designed RevelBox weaves an element of fun into your event DNA...

By Leigh Andrews 1 day ago

MTN Nigeria's legal battles pile up
MTN Nigeria's legal battles pile up

Abu Dhabi headquartered telecoms company Etisalat is suing MTN for the second time in under a year in Nigeria. Etisalat confirmed to Bloomberg that it is suing MTN...

1 day ago

Observe Safer Internet Day with Facebook tips
Observe Safer Internet Day with Facebook tips

Today, 9 February 2016, is 'Safer Internet Day, which has the theme 'Play Your Part for a Better Internet'...

1 day ago

[21 Icons Season 3] Siya Xuza
[21 Icons Season 3] Siya Xuza

Siya Xuza was selected for 21 ICONS South Africa Season 3 to demonstrate that through hard work and dedication individuals can overcome barriers and adversity and strive to be the best possible version of themselves...

1 day ago

Rands & Sense of women at the helm
Rands & Sense of women at the helm

The latest McKinsey Report entitled, Women in the Workplace, estimates that the pace of progress over the past three years has been so sluggish that it will take another 100 years for gender parity to be achieved...

1 day ago

Communicating CSI goals - lessons shared
Communicating CSI goals - lessons shared

Tshikululu Social Investments, with support from the FirstRand Foundation (FRF), and in partnership with GrantCraft has developed a Corporate Social Investment (CSI) guide that focuses on communicating for impact in the South African context...

1 day ago

The #JetLoveYourself campaign
Jet flies again

In 2012, after much research, we at Trend Forward presented the future of marketing trend presentation to a small group of around 50 individuals across a broad sector of industries, including advertising, retail, marketing and few photographers...

By Dave Nemeth 1 day ago

Why Gareth Leck is pencilling in D&AD PR judging
Why Gareth Leck is pencilling in D&AD PR judging

Gareth Leck, CEO or (chief problem solver) at Joe Public, will be judging on the D&AD's sparkly new PR jury. Find out what he's most looking forward to in this exclusive interview...

By Leigh Andrews 1 day ago

Apidech Ninkhlai– 123RF.com
Super growth brands - Do brands change advertisements too often?

It is often said that brands change their advertisements before they have worn out...

By Erik du Plessis and Neil Higgs 1 day ago

New ttrumpet feature keeps communities safer
New ttrumpet feature keeps communities safer

ttrumpet - the white label over-the-top (OTT) service provider - now brings 'Community Channels' - a new dimension to the platform by using mobility and OTT...

2 days ago

Image from last year's NYF judging session
Judging the world's best advertising

Michael O'Rourke, president of New York Festivals' World's Best Advertising? Awards, shares his perspective on judging what's deemed as the best advertising globally...

2 days ago

© Bowie15 – 123RF.com
Amla and the sport reporting mistruths

Which of these statements is true: a) Cricketer Hashim Amla turned down an interview with an 'improperly dressed' Indian female journalist and asked her to change her attire before he's give her a soundbite, b) Amla pays a fine for not wearing the Castle Lager logo on his shirt, or c) None of the above. Welcome to the murky waters of 'ethical journalism'...

By Leigh Andrews 2 days ago

Lighting can make or break an event
Lighting the way

There's more to lighting than meets the eye - discover why lighting is vital for events...

By David Limbert 2 days ago

#Trending: Brands that won the Super Bowl
#Trending: Brands that won the Super Bowl

Which multi-million dollar advert won Super Bowl Sunday and what trended on social media, is as important these days, as which team won the actual football game...

By Louise Marsland 2 days ago

© Delmas Lehman – 123RF.com
Top copywriting rules

Last week I wrote about how long the copy in your advertisement should be, but over and above this you might want to remember the following top copywriting rules...

By Chris Brewer 2 days ago

Tips for effective newsjacking in social media marketing
Tips for effective newsjacking in social media marketing

With the proliferation of social media sites, social media marketing practices and social media management tools have become an integrated part of everyday life...

By AIMEÉ SERRÃO 2 days ago

Entries open for 'The Bobs - Best of Online Activism'
Entries open for 'The Bobs - Best of Online Activism'

Entries for the 2016 'Bobs - Best of Online Activism' are now open until 3 March 2016. The Deutsche Welle (DW) awards honour exemplary efforts to promote online freedom of expression and civil society...

2 days ago

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