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Episode 119: Careers24 Sandcastle campaign and Mike Sharman

Date: 22 Jan 2015
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Episode 118: Money 4 Jam with Warren Ventre and BizTrends 2015

Date: 16 Jan 2015
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Episode 116: The future of Public Relations with Kevin Welman, MD of FleishmanHillard.

Date: 12 Dec 2014
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[NewsMaker] Laurian Ovens
[NewsMaker] Laurian Ovens

Well-loved South African brand, Peppadew, has launched a range of product innovation in the past year. Peppadew brand manager, Laurian Ovens, talks about the brand's move from pickles-only into other food categories...

By Louise Marsland 28 Jan 2015 14:15

Chemory Gunko
Blurred lines... how the vicious Internet is creating a vicious world

In our competitive, cut-throat, winner-takes-all society, it seems like everybody is out for themselves...

By Chemory Gunko 28 Jan 2015 14:09

[Behind the Selfie] with... Walter Pike
[Behind the Selfie] with... Walter Pike

This week, we find out what's really going on behind the selfie with Walter Pike, thinker and doer behind PiKE | Social era campaigns...

28 Jan 2015 14:00

New IPRA President ready for South African congress
New IPRA President ready for South African congress

The new International Public Relations Association (IPRA) President for 2015, Dr Amybel Sánchez de Walther, held her inauguration in London this week...

28 Jan 2015 12:51

[Biz Takeouts Lineup] 120: Melissa Attree chats Brands vs Publishers
[Biz Takeouts Lineup] 120: Melissa Attree chats Brands vs Publishers

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow, 29 January 2015, from 9-10am, as show host Warren Harding chats to Melissa Attree and Candice Winterboer...

28 Jan 2015 11:38

[Trends 2015] The disruption of media models
[Trends 2015] The disruption of media models

Traditional media models are broken and new business thinking is required going forward, urges Omar Essack, group deputy CEO of Kagiso Media...

By Omar Essack 28 Jan 2015 09:20

David Blyth
[Trends 2015] Mega-trend: Overt customer obsession

The fundamentals of marketing excellence will never change. Just like the shopkeepers who earned their customers' trust before the age of branding, powerful brands are those that understand and relate to people...

By David Blyth 28 Jan 2015 08:50

Load digitally to Creative Circle website
Load digitally to Creative Circle website

The Creative Circle has updated its website, allowing members to upload Creative Circle Awards of the Month digitally. It uses the Loeries entry system...

28 Jan 2015 08:42

World class marketing 2015: Don't let the tail wag the dog
World class marketing 2015: Don't let the tail wag the dog

International marketing guru, Professor Malcolm McDonald, explains why your company needs a marketing makeover to reach its profit potential...

28 Jan 2015 08:22

Heidi Myers
[Trends 2015] The importance of social listening in 2015

Social listening is arguably the most significant technology to hit marketing since social media itself. It will be a huge trend in 2015. So, what is social listening and why does it matter?...

By Heidi Myers 28 Jan 2015 08:01

AVE and the consumers turning against you - how do you measure the 'damage'?
AVE and the consumers turning against you - how do you measure the 'damage'?

South African consumers, business people and politicians are standing in disbelief as two major South African business brands count the costs of underestimating the plight of the consumer last year...

27 Jan 2015 15:10

[Orchids & Onions] Landy ad does it in black and white, but as for PRWorx...
[Orchids & Onions] Landy ad does it in black and white, but as for PRWorx...

In this age of information overload and fast-forward flickering YouTube, a well thought-out still image still has the power to arrest and attract. And, in a marketing context, to get across a message without the proverbial thousand words...

By Brendan Seery 27 Jan 2015 14:00

The challenge of e-commerce transactions on a mobile device
The challenge of e-commerce transactions on a mobile device

Do you have an antivirus product on your mobile phone? If not, best you invest in one in order to protect against mobile fraud, as mobile payments and card-not-present retail go on the rise...

By Leigh Andrews 27 Jan 2015 14:00

Albert van Jaarsveld
Innovation, a catalyst for development

WEF is uniquely placed to offer South Africa a chance to position itself and communicate its value proposition to international decision makers...

By Albert van Jaarsveld 27 Jan 2015 13:53

Intrapreneurship: innovating from within the corporate cubicle
Intrapreneurship: innovating from within the corporate cubicle

In today's era of digital innovation, tech-savvy start-ups can launch new services and products at lightning speed. Some examples of companies that have done just this include WhatsApp...

By Lyndi Lawson-Smith 27 Jan 2015 13:50

Rose Setshoge
B2B marketers: don't just generate leads in 2015, produce convertible ones

Believe it not, lead generation still keeps most marketers awake at night! Although this is one of the vital marketing functions, it needs collaboration with the sales team in order to be effective...

By Rose Setshoge 27 Jan 2015 13:45

Crime Stop, Crime Line tip-offs lead to 52 arrests
Crime Stop, Crime Line tip-offs lead to 52 arrests

The South African Police Service (SAPS) and the Primedia Group partnership, via the collaboration between Crime Stop and Crime Line, is continuing to yield successes in fighting crime...

27 Jan 2015 11:25

SAA installs new system
SAA installs new system

SAA will this week become the first airline globally to install the SatAuth (Satellite Authorisation System), which will allow for secure credit card transactions anywhere in the skies...

27 Jan 2015 11:15

Keri-Ann Stanton
[Trends 2015] Back to basics communications engagement

The core of public relations is developing meaningful, relevant, sustainable relationships with media, influencers and consumers...

By Keri-Ann Stanton 27 Jan 2015 09:00

Jaco Pienaar
[Trends 2015] What to expect from 2015

Business has now resumed at its normal frenetic pace and thoughts have turned to how the local media landscape will change in 2015...

By Jaco Pienaar 27 Jan 2015 08:46

Belvedere Vodka gets product placement in new Bond film
Belvedere Vodka gets product placement in new Bond film

The new James Bond film, Spectre, due for global release on 6 November 2015, features Belvedere Vodka for the spy's iconic "shaken not stirred" vodka martini...

27 Jan 2015 08:33

Gil Sperling
[Trends 2015] Explosive disruption for marketing

2015 will be the year that disruption becomes explosive on the marketing and advertising landscape. Organisations that fail to adequately understand and embrace the coming trends will be surpassed in the market...

By Gil Sperling 27 Jan 2015 08:30

Do you actually know who the influencers are or is your influencer marketing a joke?
Do you actually know who the influencers are or is your influencer marketing a joke?

Amanda Sevasti is a well-known commentator on all things digital and a judge at the Bookmark Awards for 2015. She's been sharing her judging experience on Twitter...

By Walter Pike 27 Jan 2015 08:00

Pepe Marais
[Trends 2015] A purpose-filled future

The more the world feels devoid of meaning, the more people are attracted to brands that display a deeper sense of purpose...

By Pepe Marais 27 Jan 2015 08:00

Four social networks that will rival Facebook and Twitter in 2015
Four social networks that will rival Facebook and Twitter in 2015

After years of domination by a few big names, social media is now expected to undergo some significant shifts and changes in the new year...

By Owen Andrew 27 Jan 2015 06:20

Organising your small business for the new year: Going (almost) paperless
Organising your small business for the new year: Going (almost) paperless

Do you have papers lying everywhere in what you like to call 'organised chaos?' Make sure everything is in tip-top shape with these tips to go almost-paperless and reduce business clutter...

26 Jan 2015 14:01

Fly advertising above consumers' heads for max retention
Fly advertising above consumers' heads for max retention

Would you rather spend R15,000 on a thirty-second radio spot on a single station during prime time, or cover an entire city for two hours from the sky? That's what aerial advertising's all about...

By Leigh Andrews 26 Jan 2015 14:00

Sunfoil to sponsor Cape Town's Big Walk
Sunfoil to sponsor Cape Town's Big Walk

Cape Town's 10 km Big Walk on 1 March 2015 is to be sponsored by, Sunfoil, the Willowton Group's brand of sunflower cooking oil and margarine...

26 Jan 2015 13:35

Sanef condemns police interference in press freedom
Sanef condemns police interference in press freedom

The South African National Editors' Forum calls upon the police and the public to respect the right of journalists to do their work and to protect them against those who may not wish for the truth to be known...

26 Jan 2015 13:30

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