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Episode 99: Best Marketing International and a jam packed show

Date: 25 Jul 2014
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Episode 98: FastCompany SA magazine, The Lean Startup methodology and Buying Cutomers with Brad Suga

Date: 18 Jul 2014
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Episode 97: MTN Business App Awards and measurability of ad campaigns.

Date: 10 Jul 2014
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Holiday rental company doubles its website traffic

Content marketing and holiday accommodation in Cape Town. A perfect match? This is how holiday rental company Capsol doubled the traffic to their website.

30 Jul 2014 15:17

Shifting to the next phase of CRM: Marketing automation

One of the trends that has undoubtedly come to the fore over the past several years is marketing automation, which harnesses both the intelligence and convenience...

By Lauren Heap 30 Jul 2014 14:30

Lead generation tips from the coolest kids in school

After a little playground analysis, we realised that the tactics used by cool kids to make friends aren't that different from the lead generation tactics smart marketers use to find new customers...

By Graeme Wilson 30 Jul 2014 14:00

Sentech workers strike for 13th cheque

State-owned broadcasting signal distributor Sentech said yesterday its employees have embarked on a strike over wages.

30 Jul 2014 11:49

Reaching the right customer at the right time

The ability to reach the right customer with the right offer at the right time, through the right channel, would be an incredible competitive differentiator for any business...

By Gerald Naidoo 30 Jul 2014 09:04

Oxford University Press uploads video series to help students

Textbook publisher Oxford University Press Southern Africa has launched the first in a series of videos that support undergraduate students to learn more effectively...(video)

30 Jul 2014 08:49

Competition entries open for students to create Google Doodle

Google is inviting school students between the ages of 6 and 17 to create a Google Doodle depicting the "South Africa of My Dreams"...

30 Jul 2014 08:29

Ask Afrika's ICON brand winner: What it takes to stay on top

The winners of the Ask Africa ICON Brand Survey were announced recently. All Gold Tomato Sauce took top spot for the second year running. I spoke to the winner...

By Danette Breitenbach 30 Jul 2014 08:15

2014 Rising Star Awards winners announced

South Africa's young business talent from various business sectors were acknowledged and celebrated at the 2014 Standard Bank Rising Star Awards, which took place at the Hilton Sandton in Johannesburg...

30 Jul 2014 08:01

Direct marketing and your right to privacy

The Consumer Protection Act (CPA) of 2008 contains several provisions dealing with various marketing strategies, including bait marketing, trade coupons, promotional competitions, and loyalty programmes.

30 Jul 2014 06:19

SABC staff need protecting

In an editorial opinion piece, BD Live says SABC staffers risk being caught up in the fallout from the bigger issues besetting the national broadcaster.

30 Jul 2014 05:34

[NewsMaker:] Kabelo Moshapalo

Kabelo Moshapalo has recently been appointed Executive Creative Director of Tequila\Johannesburg. As the new ECD, he hopes to establish a "meaningful ideas culture".

By Louise Marsland 29 Jul 2014 16:25

Top speakers at the Loeries Creativity Seminar

Creative leaders from around the world will be speaking at the DStv Loeries Creativity Seminar on 19 September, offering compelling insights into the link between creativity and the impact on business results.

29 Jul 2014 14:56

Talent management is a vital edge in digital agency world

For a business that is so driven by its people, the digital agency environment is one characterised by high levels of staff turnover and burn-out.

By Andre Steenekamp 29 Jul 2014 14:28

Does my bum look big on TV?

The pinnacle of publicity opportunities - being invited to be interviewed on national television, but without doubt, also the most daunting...

By Marie Rocher 29 Jul 2014 09:14

Importance of conducting thorough, ongoing competitor analysis - new whitepaper

The London School of Marketing has released a new, free, downloadable whitepaper on the importance of conducting thorough and ongoing competitor analysis, entitled, 'Understanding Competitor Analysis in the Technology Age'...

29 Jul 2014 08:53

Teraco remains a hub for global players

Launched two years ago, the Africa Cloud eXchange (ACX) from Teraco Data Centre Environments now provides access to 54 African countries via local and global carriers. ACX aims to provide...

29 Jul 2014 08:44

Rising middle class offers marketing opportunities

The middle-class or middle market in South Africa of LSM 4-7 offers the perceptive marketer a wealth of opportunity, as this class begins to grow in disposable income...

29 Jul 2014 08:34

Pfizer Mental Health Journalism Awards for 2014/15 open for entry

South African journalists are encouraged to enter the Pfizer Mental Health Journalism Awards for 2014/15, which close for entries on 25 September 2014...

29 Jul 2014 07:58

Prophet cartoon a bad call, says Dawes

Publishing a cartoon depicting the Muslim Prophet Mohammed by the Mail & Guardian was a bad editorial decision, says Nic Dawes.

29 Jul 2014 07:26

Motsoeneng stares down Malema

Julius Malema has threatened a mass action ... to burn television licences on the SABC's doorstep. Hlaudi Motsoeneng is unfazed, apparently.

29 Jul 2014 07:16

Mobile billing goes nuts, but consumers can fight back

Notice anything funny about your cellular bill lately? If so, you may have been blind-sided by prevailing mobile data trends.

By Rob Lith 29 Jul 2014 06:55

Independent won't be threatened: Howard

Independent Media on Thursday warned the Mail & Guardian that it would not be cowed by threats, following reports in The Star and other papers on the Mail & Guardian's financial situation.

29 Jul 2014 06:40

Is your social media agency using the correct software?

The landscape of social media changes so rapidly that marketers are often left scrambling to keep up...

By Gareth Slaven 29 Jul 2014 06:21

From broadcaster to coffee shop - the new role of the digital publisher

Many marketers still think about advertising in digital media in the same way as they thought about placing ads in traditional media...

By Pierre Cassuto 28 Jul 2014 14:58

WeChat concludes agreement with Resolve Mobile

Resolve Mobile has been appointed as an approved WeChat official accounts integration and support partner.

28 Jul 2014 13:46

New Drive Dry campaign launches at social drinking hot spots

The latest Drive Dry campaign, 'Go Places with Drive Dry' launched this past weekend, targeting South Africa's social drinking hot spots over the next month...

28 Jul 2014 13:02

Vodacom boosted by international growth

Vodacom (VOD)‚ South Africa's largest mobile operator by subscriber numbers‚ on reported fast growth outside of its domestic market‚ offsetting stagnating growth at home in the June quarter.

By Samuel Mungadze 28 Jul 2014 11:50

Creative Circle results for June 2014

The Creative Circle Ad of the Month results for June 2014 have been announced.

28 Jul 2014 10:47

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