International PR summit… How to survive crises

The IPRA (International Public Relations Association) Summit 2009 will be held at Merchant Taylor's Hall, City of London on Friday 30 October 2009. This year the annual London summit will focus on how to do PR business in these times of crisis and how to create opportunities when clients are cutting budgets, often beginning with PR. 26 Oct 2009 09:08

Microsoft, Google using Tweets

SAN FRANCISCO: Microsoft on Wednesday, 21 October 2009, began integrating Twitter messages into its new Internet search engine Bing and arch-rival Google announced plans to do the same. 26 Oct 2009 08:13

Intl Association of Sports Newspapers launches website

The International Association of Sports Newspapers (IASN), founded in June 2008, launched its website on Friday, 23 October 2009, which highlights its work in the promotion of the interests and freedom of the sports press and is aimed at media executives, sponsors and the sports press audience at large. 26 Oct 2009 08:04

Semenya saga: Malema slams media

NEWSWATCH: Malema says foreign-owned media must be ‘defeated', reports Mail & Guardian Online, which also reports the murder of journalist Shadi Rapitso. In Bloemfontein, the SABC's local editor is being accused of lying about having passed matric, and on the digital migration front the Communications Minister we're not behind, we're on track, reports IOL. 26 Oct 2009 07:41

Loeries hand over SpaceStation Internet Advertising Award

On 22 October, The Loerie Awards officially handed over the SpaceStation Internet Advertising Award to Gloo Digital Design for their online execution of “connect & you can” for MWeb. Aside from rewarding Gloo for their exceptional work, the Award is intended to inspire creativity in the online advertising space. 26 Oct 2009 07:03

Boosting business with Google Analytics: part 1

[Stephen Newton] The web analytics industry has come a long way in recent years. What used to be a technical subject for tracking server performance, error pages and hits has evolved into a dream for both webmasters and marketers. With the correct implementation, modern analytics packages can even get a handle on the success of offline marketing campaigns. [video] 23 Oct 2009 12:23

Import, export of TV commercials need care

[Chris Moerdyk] While it makes sense to get the maximum amount of mileage out of local television commercials by going global, this can be very costly if the ads aren't accepted by foreign target markets. 23 Oct 2009 11:14