SouthernX will be fully integrated into The SpaceStation as of 1 November to form a wholly publisher-owned private media marketplace within Media24...
Louise Marsland has a message for public relations practitioners who need to take more responsibility to make it in this digital-led world...
The Loeries rankings are in, so I chatted to some of this year's top ranked creatives post-celebrations, including some of Ogilvy SA's dream team...
As consumers' patterns of consumption dictate, with content aggregated and apps serving up information to people that is useful and relevant to them, media brands will matter less and less...
While technological advancements and shifting consumer buying behaviour mean e-commerce is set for more uptake, traditional retailers need not worry about a loss of overall sales as a result. Here's how they can avoid extinction by keeping ahead of retail trends...
You may love or hate social media. It has its pros and cons and many will debate that people don't talk anymore. For me it is quite the opposite. I find that people connect and "talk" easier than ever...
Augmented and mixed realities are significantly boosting marketing departments' efficacy. But AR is now boldly venturing into the rest of the workplace...
FCB Joburg has taken a strategic decision to further bolster its creative product by bringing the highly respected and awarded Ahmed Tilly into the agency to partner Executive Creative Director, Jonathan Deeb, in a joint chief creative officer leadership team...
2 days ago
Legal & Tax, a provider of affordable legal cover and tax services, has just launched its 25,000 reasons to 'Like' your school Facebook competition, which will result in a Gauteng school being awarded R25,000.
17 Jan 2013
Primedia Unlimited's TLC has announced the launch of its salon media advertising and communication platform within hair and beauty salons. Current advertising platforms include mirror decals, indoor lightboxes and the ability to activate within the salon. The next phase of the business is the rollout of digital screens in these environments that will further improve the flexibility of the environment and platform.
17 Jan 2013
Student Brands strives to be the leading online student portal in Southern Africa, as well as globally. The company endeavours to provide students with the necessary resources, support and opportunities to excel in the competitive business world.
Student Brands 17 Jan 2013
Good Hope FM's new brand ad, shot by Slim from Egg Films, comes with one, unmistakable message: if you don't have Good Hope FM, you have no hope. The deliciously tongue-in-cheek spot makes a great meal of a simple truth: Capetonians live in one of South Africa's greatest cities; and boy do they know it.
Egg Films 17 Jan 2013
As commercial crime continues to rise, syndicates target vulnerable businesses and applicants manipulate CVs and references - which is why increasing numbers of employers are using polygraph testing to screen job applicants.
17 Jan 2013
If you can't write well - if you can't get your point across in a clear, concise and organised way - you have no choice but to spray and pray. Write with bad grammar, bad spelling and bad punctuation and no one is going to take you seriously.
James Hurford 17 Jan 2013
Looking back at the internal communication landscape in South Africa over the past year, and the trends that we are implementing in dozens of companies across Africa, here are some of the highlights of what can be expected in this specialised discipline in 2013.
Daniel Munslow 16 Jan 2013
In reviewing the past few years from an events perspective, I'm tempted to ask: "Where did all the fun go?" As both the South African and the international events industries have grown, developed, matured and become increasingly competitive - all within the context of the global economic crisis - I might be forgiven for thinking that the game plan has changed.
Karen Ashwin 16 Jan 2013
The announcement of Litha Communications as the conference, event and exhibition organiser for the inaugural conference of the SACPCMP (South African Council for Project Management and Construction Management Professions) to be held 11-12 April 2013, rounded off a highly successful year for the PR and events company.
Litha Communications 16 Jan 2013
2012 saw the ECHO for Children Foundation actively involved in four charity projects and initiatives. Among the projects, The Foundation revamped Lilitha Crèche, an unfunded crèche in Kraaifontein, sponsored a Christmas Party for the same crèche and managed to maintain a Study Fund.
ECHO Events and Conferences 16 Jan 2013
NEW YORK, US / JOHANNESBURG, SA: McCann "Truth about Wellness" global research study reveals multiple contradictions & cultural upsets around the world. More than half of respondents (54%) think that technology is making us healthier while 46% think it is making us sicker; globally 94% of consumers agree brands have a role in supporting their wellness needs.
16 Jan 2013
Following the 'Help a South African School' competition, organised by Hortgro, which represents South African growers of apples, pears, peaches, nectarines and plums, schools in the UK have donated English language books for rural schools in fruit-producing parts of the Western Cape.
16 Jan 2013
The official platinum and gold sponsors for Cisco Expo 2013 South Africa have been named. Official sponsor is Bytes System Integration, which offers experience and expertise in the design, implementation and operational management of customised IT solutions, through the integration of hardware and software systems from global technology leaders.
16 Jan 2013
After having read my series of posts over the past few weeks, you'll know that content marketing is a vital part of any digital marketing campaign. To be successful, your campaign must be built around compelling content that keeps the consumer coming back for more, exposing them to your brand and drawing them to your products through a "pull" rather than a hard sell.
Athar Naser 16 Jan 2013
Whenever I'm having a bad day, I remind myself of this: at least I'm not one of those people who used to wear a yellow Livestrong bracelet. Or worse, one of those diehards who still wear them (earlier today, while having lunch in a coffee shop in a Sandton shopping centre, I spotted a man wearing one. He was wearing a checked shirt and chinos, so he wasn't being an ironic hipster).
Sarah Britten 16 Jan 2013
The migration to digital broadcasting from analogue signal has suffered another major setback after yesterday's decision by the Department of Communications to appeal against last month's court decision in favour of e.tv.
16 Jan 2013
South African short film, Asad, having scooped Best Short Film awards at 13 festivals around the world during the past year, has received an Oscar nomination in the Best Short Film category.
16 Jan 2013
LONDON, UK / BERLIN, GERMANY / PARIS, FRANCE / BRASILIA, BRAZIL: The way in which we keep up with the news has changed greatly over the past decade. How many of us still buy a daily newspaper? Many of us opt to get our news from a variety of online sources.
Ilse du Plessis 16 Jan 2013
NEWSWATCH: Mail & Guardian reports Caxton has boosted its stake in Times Media Group.
16 Jan 2013
King Price Insurance has recently launched a new ad campaign. The first advert and the series to follow track one man's desperate attempts to determine 'how they do it' - How is a company is able to offer the same insurance cover at the lowest price, with premiums that drop monthly? (video)
16 Jan 2013
Here's my list of old 'new' language rules for 2013: things that have evolved over the last few years, things pro writers are using in certain contexts and things you will see more and more in today's writing, now that you know what to look for. [Please note: the listed items are to be used only in light of the mini-disclaimer at the bottom.]
Tiffany Markman 15 Jan 2013
Job seekers and working professionals are faced with an ever-increasing pace of change, as technological advancements and online innovation continue to shape the current job market. The 2013 GetSmarter Career Guide aims to assist job seekers and working professionals alike in their approach to the current marketplace.
GetSmarter 15 Jan 2013
As crisis-hit Europe continues to impact economic growth, and projections for the local economy are trimmed, the battle for a share of consumer spend is getting increasingly fierce. Retailers will rely on technology to drive innovative discount models and integrated loyalty programmes by optimising the one device every consumer has access to already - even in-store - the mobile phone.
Steve Cragg 15 Jan 2013
The headline act on Comedy Central on Friday 18 January 2013 is Darren Maule, together with another three South African comedians.
15 Jan 2013
Earlier this month News24, one of South Africa's premium online news platforms, launched their latest television commercial. Entitled 'News at your fingertips', the advert uses a simple but clever combination of fingertips and miniature props and sets.
24.com 15 Jan 2013