Online customer strategy: Make the most of it

[Richard Mullins] Most brands today still operate their online marketing in silos, with little connection between the different channels they use to communicate with and market to their customers. However, customers are moving seamlessly between a range of electronic channels, engaging with your business through social media, display ads, search, email and many other points of contact. 1 Jun 2012 13:00

International judge joins Pendoring panel

Antoine Houtsma, executive creative director of Joe Public Amsterdam, will chair the panel of South African advertising creatives and specialists for the 18th annual Pendoring Advertising Awards, which takes place 16-18 August at Media Park in Auckland Park, Johannesburg. 1 Jun 2012 12:26

Clare O'Neil appointed new SAARF chair

Clare O'Neil replaces Sarel du Plessis, CEO of the Marketing Association of South Africa and chairperson of The South African Advertising Research Foundation (SAARF) since May 2007, as the new chair of SAARF. The first women chairperson, she is joined by Virginia Hollis, serving her second year as vice-chair. 1 Jun 2012 12:06

24.com

24.com launches social sharing app

[Issued by 24.com] 24.com recently launched a Facebook application that offers users a unique way to engage and connect around the news. The app is designed to allow users on the social network to read, share and comment on articles. 1 Jun 2012 11:48

City Press lifestyle magazine goes national this Sunday

After a successful seven-month pilot period in the Gauteng and Kwazulu-Natal markets, City Press lifestyle magazine supplement, i, goes national to readers on Sunday 3 June 2012, tucked in with their Sunday newspaper. 1 Jun 2012 11:23

Acceleration

Google, CMO Council and Adobe to present on the future of digital...

[Issued by Acceleration] Time is running out to secure your place in the Acceleration Digital Ignition Symposium 2012. The conference will bring together high-quality delegates and speakers from 12-13 June in Franschhoek to discuss the future of digital marketing. 1 Jun 2012 11:06

IMD announces its 2012 World Competitiveness Rankings

LAUSANNE, SWITZERLAND: IMD, a top-ranked global business school based in Switzerland, has announced the findings of its annual World Competitiveness Yearbook (WCY). The WCY rankings measure how well countries manage their economic and human resources to increase their prosperity. 1 Jun 2012 10:44

Winners of Responsible Drinking Media Awards announced

In the brandhouse Responsible Drinking Media Awards, announced at the awards dinner, hosted by KFM presenter, Ryan O'Connor and held at the One & Only Hotel in Cape Town on Wednesday 30 May 2012, Carte Blanche producer, Kim Cloete won Journalist of the Year for her programme on Foetal Alcohol Syndrome. 1 Jun 2012 10:36

Foshizi

Social media is changing township marketing

[Issued by Foshizi] South Africa is not far from international trends when it comes to social media. The Township consumer is becoming highly active on social media they access from cell phones which have become a pivotal part of their lives as they can access almost anything from their devices and are able to share and discuss interesting stuff on the go. 1 Jun 2012 10:26

The Big Issue's Youth Day edition out today

The Big Issue's Youth Day edition, out today, 1 June 2012, shows there is still a huge amount of positive news about the kids of 2012 despite youth wage subsidies, escalating unemployment, teen pregnancies, ailing education systems and substance abuse, which usually dominate headlines. 1 Jun 2012 10:14

Grounded Media

Name-dropping: Kagiso TV and Communications embarks on exciting new journey as "Grounded Media"

[Issued by Grounded Media] After 16 years under the Kagiso Investment Trust stable, Kagiso TV and Communications are striking out on their own and rebranding themselves as Grounded Media in an effort to remain relevant and to keep pace with new developments in the communication industry. 1 Jun 2012 10:03

Local supply lines increase economic growth

[Nick van Rensburg] Over the years, Anglo American's enterprise development arm, Zimele, has discovered a pool of businesses and individuals in various communities with the entrepreneurial capacity to be incorporated successfully into its supply chain. 1 Jun 2012 10:01

SMS campaign increases response

Ithala Development Finance Corporation, the official development finance agency of KwaZulu-Natal, has found that using SMS services to its customers has increased its responses and it is expanding the communication method to other services it offers. 1 Jun 2012 09:13

Wildlands event sees 30 000 trees planted

On 30 May 2012 the first of 30 000 trees were planted during an inspirational event at Paradise Valley Nature Reserve in Pinetown. The event was held by the Wildlands Conservation Trust and forms part of the Bonitas ReLeaf Campaign linked to the Comrades Marathon. 1 Jun 2012 09:10