[2013 trends] Radio raises the volume

[Matona Sakupwanya] Radio has always baffled media futurologists, effortlessly bouncing back from perceived 'threats' such as recession right through to technological revolution - something consistently touted by 'radio assassins' as the next to bring about the demise of the medium. Bucking the trend, year-on-year growth as an industry remains at a steady increase and this demonstrates its enduring relevance. 21 Jan 2013 11:40

OwenKessel

OwenKessel appoints Catri Dixon as Head of Digital

[Issued by OwenKessel] Digital and online marketing strategist, Catri Dixon will be taking the helm of OwenKessel's digital arm in her new role as Head of Digital. Dixon's main role will be providing strategic solutions and campaigns for OwenKessel and its existing stable of clients. 21 Jan 2013 11:14

Popular Mechanics gets 'in the zone'

The February issue of Popular Mechanics, on sale today, showcases a compelling line-up of gadgets, gaming, leisure activities, sci-tech and other features directed specifically at the curious teenagers who make up an increasingly important segment of the brand's audience. The custom-produced content forms part of PM Zone, the magazine's new bound-in teen supplement that made its debut last month. 21 Jan 2013 08:35

Student Brands

Facebook facts and fiction

[Issued by Student Brands] The advent of Facebook is arguably an invention that changed the world as we know it. Indeed, Facebook has linked people to each other, to advertisers and to brands in a way that is as ingenious as it is effective. 21 Jan 2013 08:05

[2013 trends] Eyes front and centre

[Abey Mokgwatsane] How does your brand break through the clutter? If you're in the business of understanding and catering to the evolution of consumer needs, desires and expectations, look front and centre. Here are my predictions for 2013... 18 Jan 2013 12:05

[2013 trends] The year we stop living to work, start working to live

[Greg Schneider] Increasingly, people are valuing intangibles benefits of a job over the bottom-line salary. 2013 will be the year where recruitment and talent retention are governed by the environment and not simply the pay check. 18 Jan 2013 11:37

[2013 trends] Changes #trending, opportunities knocking in education sector

[Josh Adler] I'm quite new to education, but completely immersed and have much to say. I thought I'd focus my crystal ball on a broad range of education industry issues, and wanted to avoid at all costs penning another "Have you heard about Khan Academy?" piece, (But now that that's done)... 18 Jan 2013 10:58

Promise Brand Specialists

Promise closes off 2012 with five new clients

[Issued by Promise Brand Specialists] Promise closed off 2012 with five new account wins. The agency will be delivering through-the-line and Digital solutions to clients within the financial, retail and food services categories. 18 Jan 2013 09:54

New website from Soteria Online Backup, plus new product

Soteria Online Backup, an online backup supplier has released a new website and a new product called CloudSync. 18 Jan 2013 08:51

Samsung offers VIP Purchase Programme

Samsung offers a VIP Purchase Programme (VPP) that claims to provide professional organisations with access to what the company says is an exclusive e-commerce portal that has the latest products available for purchase. 18 Jan 2013 08:24

Marketing software solution available for South African businesses

MPULL, a cloud-based marketing software solution incorporating operation and resource management and lead nurturing, began development of its end-to-end solution, which having been in its beta phase for over two years now, is now being used by South African brands. 18 Jan 2013 07:26

[2013 trends] South Africa's marketing research industry in 2013 and beyond

[Craig Kolb] It seems we are at a point where technology advances so quickly, it is almost unsettling. Of course, it is a matter of perception but, for what it is worth, my subjective experience over the past five years has been one where a disturbingly high number of 'impossibles' have suddenly become 'possible'. 17 Jan 2013 13:28

GraphicMail

GraphicMail makes top 500 South African websites

[Issued by GraphicMail] Mobile and email marketing is still a relatively young industry in South Africa, even with companies like GraphicMail having operated here for more than a decade. The industry has, however, in recent years picked up the pace, as is evident in Alexa.com's website rankings. 17 Jan 2013 12:07

[2013 trends] Internal communication: high value, low cost

[Daniel Munslow] Looking back at the internal communication landscape in South Africa over the past year, and the trends that we are implementing in dozens of companies across Africa, here are some of the highlights of what can be expected in this specialised discipline in 2013. 16 Jan 2013 10:59