Real-time bidding vs traditional web ad sales

[Attila Bernariusz] Real-time bidding for online display advertising could help South African publishers to sell more of their inventory at a lower cost and for a higher price if it is wisely exploited. 8 Feb 2013 06:00

Does your digital marketing collateral pass the mobile test?

[Chemory Gunko] If you have anything to do with digital marketing, you'll know the powerful impact mobile devices have had on the media. 8 Feb 2013 05:36

Mobility is driving advertising

[Tami Sussman] It is widely acknowledged in the ICT industry that Africa has the second fastest growing mobile market globally. Quite understandably there has been an increase in interest in mobile advertising and the ability to leverage off this high growth and expected demand. 8 Feb 2013 05:16

The New Age to launch 24-hour TV news channel

[Rod Baker] NEWSWATCH: According to a number of media reports, The New Age newspaper is to launch a 24-hour TV news channel in August. 7 Feb 2013 12:31

Ad Talent

Cape Town powers up

[Issued by Ad Talent] The start of 2013 has seen senior consultant Roisin McCarthy head for the mountains. She has transferred from Johannesburg to Cape Town to join the team. Roisin has 10 years experience of recruiting at top level in the advertising and communications industry. 7 Feb 2013 11:42

VWV Group

VWV prepares for AFCON 2013 Closing Ceremony

[Issued by VWV Group] With just days until the Orange Africa Cup of Nations, South Africa 2013 Closing Ceremony, the leading experience agency responsible for both the Opening and Closing Ceremonies of this tournament, VWV Group, is preparing for what is set to be a fitting and colourful wrap up to the games. 7 Feb 2013 11:32

SABC1 launches new educational breakfast show

SABC1 will launch a new educational breakfast show, Geleza Nathi, on Monday 11 February 2013 between 5-6am, with repeats between 11pm and midnight. 7 Feb 2013 10:16

OwenKessel

OwenKessel launch their Valentine's Day challenge

[Issued by OwenKessel] To celebrate the tradition of Valentines Day and quite literally to spread the love, ideas-centric, media agnostic agency, OwenKessel has big plans for the day of love. Through an online competition, an OwenKessel creative team will be salvaging Valentine's Day for one lucky person and subsequently one lucky couple (we hope). 7 Feb 2013 10:15

[Biz Takeouts Lineup] 52: The business of blogging

Always wanted to start your own blog or find out more about blogging? Then make sure you tune in to tonight's Biz Takeouts Marketing & Media radio show, streamed live 5pm-6pm via 2oceansVibe Radio, where we will talk about the business of blogging with studio guests Dan Nash and Natalie Roos. [twitterfall] 7 Feb 2013 09:29

Google hosts online safety workshops

To commemorate the 10th anniversary of Safer Internet Day (SID), Google SA joined forces with its online child safety campaign partners and hosted online safety workshops for Johannesburg learners and parents to 'connect with respect'. 7 Feb 2013 09:22

Universal Church of the Kingdom of God

UCKG's Women in Action empowers people by presenting facts and dispelling myths on World Cancer Day

[Issued by Universal Church of the Kingdom of God] Women in Action (WiA), a group of pastors' wives from the Universal Church of the Kingdom of God (UCKG), participated in international World Cancer Day by hosting a fun family day expo at the Cenacle of the Holy Spirit in Soweto on 4 February 2013. 7 Feb 2013 09:14

Media tribunal unlikely: Press Council

It is unlikely that the ANC's proposed media appeals tribunal will go ahead, director in the Press Council Joe Thloloe says. 7 Feb 2013 08:50

Vega School of Brand Leadership offers Master's programme

Responding to the need for leadership that can rethink and redesign conventional social, business and brand models, unlock value beyond the balance sheet, build brands that are genuine in adding value to peoples' lives and can collaborate with others, the Vega School of Brand Leadership offers its Master's programme. 7 Feb 2013 07:56

Usain Bolt on largest signboard

Breaking another record, Usain Bolt, dubbed the world's fastest man, is featured on what is described by the Guinness Book of Records as the world's largest illuminated advertising sign (indoors), in his role as Nissan's 'Ambassador of Excitement'. 7 Feb 2013 07:36