BizTrends 2016

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Episode 162: Ravi Naidoo takes us through 21 years of Design Indaba - Part 1

Date: 11 Feb 2016
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#Trending: Can you do the SONA?
#Trending: Can you do the SONA?

From a new song and dance from the EFF, to marketing memes and new social media records, #SONA2016 was a riot - thankfully only figuratively speaking, this year...

By Louise Marsland 2 days ago

WPP Africa Academy: When the sum is greater than the whole
WPP Africa Academy: When the sum is greater than the whole

The creative economy is important as service industries lead the economy, and also support the wider economy in terms of progress and growth...

By Danette Breitenbach 2 days ago

[2013 trends] Social media marketing and the youth
[2013 trends] Social media marketing and the youth

The following is a breakdown of social media marketing trends for 2013.This year I take a look at both external (the youth market) and internal (business marketing efforts) trends that I predict will play a crucial role in further cementing the role of social media marketing in the overall marketing strategies for most brands and businesses seeking to effectively engage the youth market through social media platforms.

By Bradley Maseko

Adapted from: http://www.internetworldstats.com/stats.htm
A six-year-old debate: Internet versus non-Internet marketing

It's been six years since I started my business with a bee in my bonnet and brazenly expressed my views on Bizcommunity. I found nothing more annoying than web designers and Internet marketers telling SMME owners they MUST have websites, search engine optimisation and social media profiles in order to succeed.

By Allison Ross

[2013 trends] Who said magazines are dead?
[2013 trends] Who said magazines are dead?

What an interesting dilemma it was for me moving into publishing almost three years ago. The glossy was HERO and digital was a very, very bad word indeed. But I was excited that, for first time, I could really get to grips with CONTENT. In advertising that's the missing, quintessential link. In order to understand where I am headed here, let me contextualise my thinking by way of illustrating a historical, time-stamped journey of sorts.

By Sue Disler

[2013 trends] Time of choices, decisions for strategic marketing management
[2013 trends] Time of choices, decisions for strategic marketing management

Last year was certainly an economic roller-coaster ride. In 2013, marketers will need to look through the uncertainty and make some longer-term plans, as well as choices and decisions, on how they will steer their brands forward. So here are some of the decisions and choices to be made in 2013, in no particular order...

By Darren Woolley

Youth Social Media Marketing Conference 2013

Taking place 14 March 2013 in Johannesburg, The Youth Social Media Marketing Conference seeks to re-educate delegates on industry trends and developments with regards to the youth market, and inform them on effectively engaging the youth through social media platforms.

Issued by Branded Youth

Be local, be global, be you!
Be local, be global, be you!

You want to make a difference, solve problems, be original, be trendsetting, have an opinion, create, manage projects, build relationships, compete in a business world, innovate, inspire, have fun, communicate, be local, be global, be you.

Issued by Inscape Design College

BMi Research gives to charity

Two November events saw BMi Research raising funds for the Ubuhle Care and Development Centre, a charity that helps orphans and vulnerable children in farm communities living in the Bronkhorstspruit Metsweding District. BMi Research has supported Ubuhle Care and Development Centre since 2008.

Issued by BMi Research

Wesley Lynch
The world needs African solutions

African software has had some qualified global successes, but more often than not our home-grown innovations don't 'take' well in other territories. To overcome this, we need to think wider. While African solutions are often preferred in dealing with African problems, our software developers must also identify global applications for their solutions, if they are to have global success.

By Wesley Lynch

MDDA-Sanlam Local Media Awards launched - MDDA
MDDA-Sanlam Local Media Awards launched

Community broadcasters, local and community newspapers are invited to submit entries for the 2012 MDDA-Sanlam Local Media Awards. The MDDA-Sanlam Local Media Awards are entering their third year and are growing from strength to strength in celebration of excellence in the community and small commercial media sector.

Issued by MDDA

Entrepreneurs Organisation launches bootcamp in February

The Cape Town branch of Entrepreneurs Organisation (EO) will be launching its Entrepreneur Bootcamp in February 2013. It is a collective commons free access online learning resource for aspiring entrepreneurs.

Five ways to ignite your social media presence in 2013 - Digital Fire
Five ways to ignite your social media presence in 2013

Businesses are, once again, in the proverbial 'review period', where social media campaigns are waded through and analysed in order to quantify the efforts of the past 12 months.

Issued by Digital Fire

The Brand Union is behind the cover: Brands & Branding - Brand Union
The Brand Union is behind the cover: Brands & Branding

If you're walking down the streets of downtown Johannesburg or through the tiled walkways of the V&A waterfront, it's evident that brands are very much a part of our everyday lives. We engage with a multitude of brands in so many different ways and on so many different levels.

By Graham Sweet, Issued by Brand Union

Scan's MD is the first African board member for IFES - Scan Display
Scan's MD is the first African board member for IFES

Justin Hawes, MD of exhibition specialist, Scan Display, has been elected to the IFES Board as Treasurer. The Board consists of four members, and this is the first time that an African member has been represented on the Board.

Issued by Scan Display

Steve Ferguson
Why you should get proactive about privacy protection

The Protection of Personal Information Act (POPI), due to become law early this year, introduces legal protection in SA for the first time against the serious risks and harm arising from the unauthorised collection and abuse of personal information.

By Steve Ferguson

Award season opens for media with MDDA-Sanlam Local Media Awards
Award season opens for media with MDDA-Sanlam Local Media Awards

The third Media Development and Diversity Agency-Sanlam Local Media Awards is open for community broadcasters, local and community newspapers to celebrate excellence in the community and small commercial media sector. Entries close on 31 January 2013.

Naseem Javed
Mega shifts in global advertising, branding skills

The world is passing through the eye of the needle and an all out digital transition is responsible for ushering us into a new era where new age media will demand new skills. So what will it take to prepare for such mega branding movements and what are the key facts? A new boom awaits...

By Naseem Javed

Llew Claasen
Google's best form of attack was defence?

If you were Larry Page, how would you feel about the fact that Android's dominant position as mobile operating system of choice, 136 million Android handsets shipped between July and September 2012 (75% of smartphones shipped during Q3) - do not all result in a proportionate share of advertising opportunities for Google?

By Llew Claasen

Gavin Mills
Let's face(book) it

How marvelous, the wonderful world of online... And how ironic that virtual society is evolving along the same lines as social behaviour in the real world.

By Gavin Mills

Allison Ross
The conflict of being an entrepreneur in South Africa

My son recently acquired his driver's license after numerous lessons, countless hours of supervised practice and one mildly traumatic failed attempt. Although costly and stressful for both son and parents, we're now relatively confident in his ability to be let loose on the road.

By Allison Ross

Cloud CRM vs on-premise CRM
Cloud CRM vs on-premise CRM

For most companies which have adopted CRM or customer relationship management to improve their business performances the difficulty arises when it comes to choose between on-premise and cloud based CRM.

By Paul Anderson

Natasha McClymont
Seven New Year's resolutions for a brand agency

2012 has been a long year for everybody, ups and downs, good clients and... Um... less good clients, campaigns that ran smoothly and some that fell a little flat. So, as an agency, we are mentally preparing ourselves for next year by getting together some of our resolutions for 2013.

By Natasha McClymont

World Wide Creative appoints new Cape Town GM

World Wide Creative (WWC), the Cape Town-based digital marketing agency headed up by Fred Roed and Mike Perk, recently announced the appointment of a new GM for their Cape Town office in the form of Alex Acton.

Issued by World Wide Creative

Music Exchange 2013 getting down to the business of making music
Music Exchange 2013 getting down to the business of making music

Music Exchange, South Africa's two-day independent music conference that gets everyone in the music industry talking, is set to take place from 21-22 March 2013.

Issued by Triple M Entertainment

Fresh Eye and Bevan Cullinan shoot new DStv commercial - Fresh Eye Films
Fresh Eye and Bevan Cullinan shoot new DStv commercial

DStv's latest commercial was recently shot by Bevan Cullinan of Fresh Eye Films. A continuation of a series of ads, this one shows a range of activities that can now be done courtesy of your PVR freeing up the time.

Issued by Fresh Eye Films

Volcano Advertising scoops Silver at the 2012 Midas Awards - Volcano
Volcano Advertising scoops Silver at the 2012 Midas Awards

Touted as the only international competition recognising excellence in financial advertising and marketing, the Midas Awards 2012 featured a strong contingent of local winners, with Jo'burg-based Volcano Advertising joining the accolades for their TVC entitled 'Protection' for client Mutual and Federal.

Issued by Volcano

New motoring site for consumers
New motoring site for consumers

A new editorial site has launched to offer consumers coverage of local and international motoring news as it happens.

TUT students access academic, financial information via mobile devices
TUT students access academic, financial information via mobile devices

Following a successful pilot project in December 2012, students at the Tshwane University of Technology (TUT) will be able to access academic and financial information on their mobile devices through ITS Mobiles' new app. It will be the first institution to go live on the application in South Africa.

The Media magazine kicks off Jan with a bang
The Media magazine kicks off Jan with a bang

The Media magazine kicks off its January 2013 offering with a hard-hitting investigative slant into black market magazine trading which has led to arrests. Contributors include Raymond Louw, Jacques du Preez, Paula Slier, Harry Herber, Okyerebea Ampofo-Anti and Howard Thomas.

Mental wellness magazine launched
Mental wellness magazine launched

At the end of November 2012, a new magazine, Thrive, was launched to specifically address mental health in the hope of helping end the stifling silence surrounding mental illness. Pick n Pay Pharmacy sponsored the launch issue.

Sanef slams strikers' attack on journalists
Sanef slams strikers' attack on journalists

The SA National Editors' Forum (Sanef) has condemned what it terms "the vicious attack" by striking farmworkers on Cape Times' journalists covering the workers' unprotected strike at De Doorns in the Western Cape on 9 January and has called on the police to arrest the attackers and prosecute them.

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