Sharon Keith made a name for herself as marketing director at Coca-Cola Africa, but is now bubbling over with the need to pursue other professional and personal interests. Here, Keith shares top highlights from the first Share-A-Coke campaign to the Rainbow campaign that went on to win both a Gold Cannes Lion and the internal Coca-Cola Bravery Award...
When I grew up, there was never much money in the house. And, with Irish ancestry, I have a fear of poverty in my DNA, which can probably be traced back to the Irish Famine. So, I am careful with money...
Andile Khumalo has become House of Brave's new non-executive chairman. This follows House of Brave's BEE transaction earlier this year that saw group CEO Karabo Songo and chief future officer Musa Kalenga acquire an initial 25.1% of the Group...
In an episode of season 5 of The Simpsons cartoon, the townsfolk of Springfield decided to legalise gambling in order to boost the town's flagging coffers. Marge, the mom, develops a gambling addiction after putting a loose coin in a slot machine. She becomes permanently glued to the machines, feeding in coins in a zombie-like fashion and consequently neglecting her family, who proceed to stir up all sorts of unconstrained mayhem.
In the official Loerie Awards rankings, Platypus Productions featured in a remarkable three separate categories, coming third as a post production company, sixth as an editing company, and seventh in the film production company category.
The 2012 Student Village Makoya Youth Awards, based on national research conducted among tertiary education students at South African universities, will be revealed on Tuesday 20 November 2012 at the Johannesburg Country Club in Woodmead.
Decorex SA is proud to announce that for the 20th consecutive year, Plascon will once again be the headline sponsor of Decorex SA in 2013. This renewed partnership confirms the synergy between two of South Africa's best known, trusted and well-loved décor brands.
The winners for the 2012 Assegai Integrated Marketing Awards was announced at Sax Arena in Centurion yesterday, Thursday, 15 November 2012. The event recognises excellence in direct and interactive marketing.
Kia Motors SA has launched its first Movember campaign, with the help of moustachioed local icon, ex-Bok coach, Peter de Villiers or 'Coach Mo', as he is now referred to. As part of the Movember movement, 24.com has dedicated a month to men, with Men24, where Mo-supporters can load their pics onto Mo Stars.
Tropika has launched a new website that has a social media structure, which contains embedded YouTube, Facebook, Twitter widgets and includes automatically generated celebrity news feeds so the content is always kept up-to-date and fresh.
Elle magazine hosts a blog style party at 7pm on Tuesday 20 November 2012 at the Museum of African Design in the Maboneng Precinct, downtown Johannesburg, where seven of the freshest fashion bloggers will blog it out live for the prize of joining the magazine team as its style blogger.
Mobile maps are moving forward, as Nokia announces 'Here', a location cloud to deliver maps and location experiences across multiple screens and operating systems. Locally, mapIT together with Primedia and Altech Netstar has announced the launch of the online interactive map, route maps, race profiles and mobisite for the 2012 Momentum 94.7 Cycle Challenge.
The Right2Know Campaign will be Camping Out for Openness, outside Parliament, day and night, from today, Monday, 19 November to demand that MPs act to defend our democracy. The organisation calls on all freedom-loving South Africans to join it.
Free-to-air broadcaster, e.tv, is dismayed by comments made by Communications Minister Dina Pule's technical advisor, Roy Kruger, about the broadcaster's commitment to DTT. Kruger's reckless remarks were directed at e.tv's lawsuit against the Minister's appointment of Sentech to manage conditional access to set-top boxes.
Here's a challenge to the print industry and its award bodies: if the medium is to grow again, print needs to take a leaf out of digital's book and prove its ROI. And industry awards need to reward this.
Sober Up is Biogreen Technologies' first in-house product. This innovative, exciting product, promoting human health and general well-being in SA, assists with the reduction of alcohol from the body, relieving hangovers and digestion.
Clover, one of South Africa's leading dairy suppliers and 34Woman, a division of AdReview's Specialist Agency of the Year, 34, developed a campaign to drive consideration and purchase of Clover's vanilla-flavoured Mmmilk, all whilst supporting a cause that resonates with the whole family.
Boomtown Strategy Brand Agency secured a silver at the 2012 CLIO Healthcare awards in New York for its direct mail campaign for Africa Health Placements, an organisation that places doctors from the US and Europe in public service roles across Africa.
Hiring Bounty, which makes use of crowdsourcing as a recruitment tool, and Idea Bounty, which solves business problems by tapping into the creativity of the masses, are working together to find the best and most creative idea to drive traffic to the recruitment site.
The China Sourcing Fair will again be hosted at Gallagher Convention Centre from 28 to 30 November. This is the last leg of the 2012 global road show following major successes in Hong Kong, Dubai, Miami, Sao Paulo and Mumbai. Oasys Innovations was contracted for the third successive year to build the show.
There are a significant number of misconceptions as to what exactly a PR strategy entails and how it adds value to business. This presents a considerable challenge for practitioners in the PR space, particularly with regards to the management of client expectations.
MediaVest, in collaboration with NU Venture, Tractor Outdoor and Draftfcb, conceptualised a vertical wall garden in 2011 as a billboard for Emirates airlines. Grown on a traditional billboard, it was constructed solely from wood and vegetation.
Email is still one of the most important and widely-used communication channels that marketers have at their disposal, but the way that many organisations use it is still surprisingly unrefined. Nowhere is this clearer than in the lack of attention many marketers pay to the mobile device as a channel for email marketing.
Southern Comfort's latest TVC takes its positioning of 'Here's to the Unexpected' up several notches, giving it a fast-paced, contemporary and unexpected twist in its first locally produced commercial. It has begun airing on all SABC channels, e.tv and DStv this week.
Following its launch in mid-August 2012, the TopTV Prepaid payment voucher is proving to be quite popular. To date, it has sold close on 70,000 vouchers on consignment to various distribution partners and has been activating more than 500 prepaid vouchers daily in recent weeks.
On Thursday, 22 November 2012, a student exhibition will take place at the Open Window School of Visual Communication in Irene, Centurion at 7pm. Pepe Marais, a founding partner of Joe Public, will open the event. The exhibition runs until 2pm on 1 December 2012.
KykNet's new actuality breakfast show, Dagbreek, broadcast Mondays to Fridays from 6-8am, will offer a discussion of the latest news in the Afrikaans dailies, as presented by editors from the Media24 newspaper stable: Tim du Plessis, Waldimar Pelser and Mandy Rossouw. Their analysis of the day's events can be found in detail in the newspapers.
5FM has announced that Natalie Frank has been appointed as the station's new marketing manager which will see her developing and implementing the marketing and CSI strategy for 5FM and for promoting the station, its programming and events.
A new glossy magazine, targeting people, innovation and entertainment, has been launched by Lonaka Media, a new publishing company. The magazine, entitled PiE, puts people at the heart of the innovative digital era.