New Media brings back Pearl awards for South Africa

At the 2012 Pearl Awards, held in New York recently, New Media won two awards from among the 600 international entries of top custom content publications. 12 Nov 2012 06:02

Content analysis explained

[Athar Naser] Traditional advertising messages are no longer effective. To capture the attention of a consumer that is expert at tuning out "buy now" media messages, you need to offer them something they want. This is where content marketing, the latest buzzword in the digital marketing sphere, comes in. 11 Nov 2012 15:13

New member of OHMSA targets BEE

The latest member of Out of Home Media South Africa (OHMSA) is Sizwe Consulting Management, owned by Metro FM DJ, Paul Mtirara, who has diversified into the billboard business, hoping to forge partnerships with others in the industry. 11 Nov 2012 09:17

Keep Sasha Martinengo on the road via Caltex tweets

As part of Caltex's new socially powered campaign, Sasha Martinengo will be embarking on a road trip in a vintage car powered by tweets. 10 Nov 2012 11:20

Small businesses are fixing customer service

[Aki Kalliatakis] Anecdotal evidence suggests customer service has been 'broken' by the big business players. The good news is that small businesses are showing them how to fix it. Here is my sweet and sour view on the state of customer service at the end of 2012... 10 Nov 2012 08:23

Blow to companies linked to Malema

The North Gauteng High Court ordered three companies linked to expelled African National Congress Youth League president Julius Malema to allow City Press assistant editor Adriaan Basson and Media 24 to inspect or make copies of the securities registers of the firms within five days of the order. 9 Nov 2012 12:53

King opposed to JSE results publication rules

[Evan Pickworth] The doyen of global financial regulation‚ Prof Mervyn King‚ drove a spoke into the wheels of the JSE's efforts to scale down rules on the publication of listed companies' financial results. 9 Nov 2012 11:49

Kagiso and VenFin Media call off talks on assets

Kagiso Media Limited on Monday announced the cancellation by mutual consent of negotiations with VenFin Media Investments Proprietary Limited‚ a wholly owned subsidiary of Remgro Limited‚ for the acquisition of various marketing assets. 9 Nov 2012 11:29

Recruitgroup

The RecruitGroup scoops Recruiter of the Year 2012 in the Annual CareerJunction Awards

[Issued by Recruitgroup] The RecruitGroup has won Recruiter of the Year 2012 in the Annual CareerJunction Awards held at Maximillien in Sandton Square. The awards are voted for by candidates and clients throughout the year and are one of the most prestigious awards evenings in the recruiters calendar. 9 Nov 2012 11:22

General guidelines for using business email

[Charles Mburugu] Most business owners use email to communicate with their staff, suppliers, as well as customers. Using email properly is likely to enhance your professional reputation, and consequently boost your productivity and sales. 9 Nov 2012 11:18

XZIBIT

Environmentally friendly lighting at the Green Council Exhibition

[Issued by XZIBIT] XZIBIT recently provided an exhibition stand for Plasmalux (agents for Ceravision) at the Green Council Convention and Exhibition held at the Cape Town International Convention Centre. 9 Nov 2012 10:48

RamsayMedia stays true to 360 degree strategy

[Gill Moodie: @grubstreetSA] One often gets the sense that some print-media companies' response to the dramatic changes in the industry amounts to little more than putting out fires - rather than crafting a strategy for the future. RamsayMedia started implementing its strategy to become multi-platform and diversify income to reduce reliance on advertising revenue a few years back. I caught up with RamsayMedia MD Stuart Lowe, to find out how it's going. 9 Nov 2012 10:31

World Wide Creative

Heavy Chef November session: Mike Sharman and Mike Stopforth on Viral and Social - Johannesburg

[Issued by World Wide Creative] At this month's Heavy Chef digital marketing event, Mike Sharman and Mike Stopforth will be unpacking two buzzwords we hear all too often online - Viral and Social. 9 Nov 2012 10:20

24.com

24.com dedicates an entire month to men with Men24

[Issued by 24.com] Launched on 1 November and running for just 30 days, Men.24.com is a platform that celebrates everything about being a man. As a quintessential online go-to guide for men, the site drew over 21 000 unique visitors on its first day. 9 Nov 2012 10:05