comScore releases white paper on the economics of online advertising

RESTON, US: comScore, Inc, a leader in measuring the digital world, has released a white paper entitled "The Economics of Online Advertising: How Viewable and Validated Impressions Create Digital Scarcity and Affect Publisher Economics." 17 Aug 2012 08:34

NewNet Communication acquires Tekelec mobile unit

ARLINGTON HEIGHTS, US: NewNet Communication Technologies LLC, a global leader in mobility technologies, broadband wireless, messaging, and signalling solutions and services, as part of its global expansion into new markets and service offerings announces today the significant expansion of services in the mobile messaging space with the completion of the acquisition of Tekelec's Mobile Messaging Business Unit. NewNet is a portfolio company of Skyview capital, a Beverly Hills, California based private equity firm. 15 Aug 2012 08:42

China approves Wal-Mart control of online supermarket

BEIJING, CHINA: China said Tuesday it has approved a plan by Wal-Mart Stores Inc. to gain control of a local online supermarket, but imposed conditions on the deal over concerns it could hinder competition. 15 Aug 2012 08:38

News Corp launches Spanish-language network in US

LOS ANGELES, US: The new Spanish-language broadcast network MundoFox - a joint venture of News Corp and RCN Television Group of Colombia - began broadcasting on Monday with the goal of reaching the growing US Hispanic market. 15 Aug 2012 08:33

Ask Ziggy to expand its list of strategic partners

SACRAMENTO, US: Ask Ziggy, the world's most advanced Natural Speech search engine for mobile devices, has closed a US$5m round of funding with a publicly traded multinational corporation and expanded its list of strategic partners. 15 Aug 2012 08:30

Malaysia to review law after web 'blackout' protest

KUALA LUMPUR, MALAYSIA: Malaysia's prime minister said he would review a legal amendment that critics claim threatens free expression online after they staged a one-day "Internet blackout" on Tuesday. 15 Aug 2012 08:05

Mama Mio... the three-dimension inspiration campaign

STOCKHOLM, SWEDEN: Home furniture store, Mio, brought its catalogue to life with a handy 3D mobile app. 15 Aug 2012 07:55

Pepsi and Doritos make a 'Super Powerful Combination'

LONDON, UK: Pepsi Max and Doritos joined forces to grow co-consumption with the help of a superhero duo. Only a third of people who eat Doritos also drink Pepsi Max and the number of Pepsi Max drinkers who also eat Doritos is the same. Essentially, there are currently 9.8 million UK households who consume only one or the other, which represents a huge opportunity to grow co-consumption. This opportunity is further validated when considering the similarities between the two brands. 15 Aug 2012 07:50

Black Pencil judging film

LONDON, UK: What's black, in the shape of a pencil and is harder to win than an Olympic medal for Great Britain? 15 Aug 2012 07:45

US$43.2bn in Q2 2012 US retail e-commerce spending

RESTON, US: comScore, Inc, a leader in measuring the digital world, today released its Q2 2012 US retail e-commerce sales estimates, showing that online retail spending reached US$43.2 billion for the quarter, up 15% versus year ago. 14 Aug 2012 14:21

comScore products certified in Europe by ABC and OJD

LONDON, UK: comScore, Inc, a leader in measuring the digital world, has announced that solutions across its audience measurement, mobile and advertising effectiveness product suites have been certified in Europe by leading industry associations, ABC UK and OJD. 14 Aug 2012 14:11

Newspapers ask students: Who would you most like to meet?

PARIS, FRANCE / DARMSTADT, GERMANY: Two student teams working with La Nacion of Argentina have won WAN-IFRA's first My Dream Interview contest, in which students get to interview the people they would most like to meet. 14 Aug 2012 14:02