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Confectionery wonderland at Loeries Mayor's Party

By: Terry Levin

25 Sep 2009 12:301 commentsBizLike

A live mermaid on a bed of oysters, salmon and braai buffets, served by rainbow-wigged hostesses and fantasy confectionery beyond your dreams welcomed guests to the Mayor's Party which last night, 24 September 2009, officially launched the 2009 Loerie Awards in Cape Town.

Held at Charley's Bakery, the usually decrepit East City precinct was transformed into a hospitality wonderland. Dignitaries from Mayco, the Cape Town Partnership, Cape Town Tourism, sponsors, the media and industry were plied with pink sparkling wine and entertained by dazzling local outfit Nomfusi.

Executive Mayor of Cape Town, Alderman Dan Plato

Comic and MC for the evening, David Newton, welcomed addresses by former HerdBuoys co-founder, Happy Ntshingila, now executive of ABSA Group Marketing Communications and Corporate Affairs and Francois Groepe, CEO of Media 24, culminating in the official mayoral welcome by executive mayor, Alderman Dan Plato.

CEO of the Loeries, Andrew Human, thanked everybody especially the advertising industry that make it all happen by producing the great work that gives us all an excuse to gather together and celebrate.

If this is hospitality ZA style, bring on 2010.

click to enlarge

For more:

Bizcommunity's 2009 Loeries special section
Bizcommunity's 2009 Loeries poll: Which has been the best Loeries venue so far?
Bizcommunity's 2009 Loeries galleries
Bizcommunity's 2009 BizLounge Loeries coverage

A Loeries Twitter diary:

Bizcommunity's Simone Puterman on Twitter at @SimoneBiz:
- tweets for Wednesday 23 September
- tweets for Thursday 24 September
- tweets for Friday 25 September
- tweets for Saturday 26 September
- tweets for Sunday 27 September
Bizcommunity's Simone Puterman's Loeries pics on Twitpic
General Twitter Search: Loeries OR #Loeries
- general tweets for Wednesday 23 September
- general tweets for Thursday 24 September
- general tweets for Friday 25 September
- general tweets for Saturday 26 September
- general tweets for Sunday 27 September
- general tweets Monday 28 September


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About Terry Levin

Terry Levin is the custodian of Off the Shelf Marketing (www.offtheshelf.co.za), whose mission is the development of new global African empires via the creation of iconic Pan-African product and brand development solutions. Terry is a regular contributor of events coverage and opinion to Bizcommunity.com. Email her at and follow her on Twitter at @terrylevin.

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mutha58

Egos & Ethics-

Disgusting - think on the advertising folk who have been retrenched by their Canned Lion Gods of the 80's and their Sell Out Bosses in the last Year ! are you drinking a toast to them ?
Think on how the USA and European Agencies did not attend these glorious indulgences as a sign of Budgets and down right Decency.
It's despicable and so typical of this sick infantile industry. ME. ME. ME.
Appalling Posted on 25 Sep 2009 17:07

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