Sites: Africa, Marketing, Medical, Retail
Marketing community of Africa
Marketing> The Loerie Awards 2009, Advertising, Branding, Cinema, CRM, Design, Digital, Direct Marketing, Education & Training, Eventing, Exhibitions, Magazines, Media, Mobile, Newspapers, Online Media, Out Of Home, Printing, Production, Promotions, Public Relations, Radio, Recruitment, Research, Retail, Sales, Sponsorship, TV, Youth Marketing, 2010 FIFA World Cup
Articles
Digital Articles

Web 2.0: paradigm shift for enterprises

A new report, 'Enterprise Web 2.0,' just published by Butler Group, one of Europe's leading IT research and advisory organisations, reveals how speed, agility, mobility, innovation, and reuse are forcing organisations globally to push aside old technologies, models, and architectures to make way for the brave new world of Web 2.0.

Broadly put, Web 2.0 is a paradigm shift in the way the internet is used. It involves a more open approach to the internet, and user-generated content in particular, such as blogs, podcasts, social media and special-interest review sites. The report highlights the ways in which companies and institutions can use Web 2.0 technologies to change how they do IT and hence run their businesses.

“Technology vendors and industry commentators have been appending the '2.0' suffix to all manner of enterprise products and domains over the last year or so in an attempt to signify something new, innovative and user-focused,” says Richard Edwards, information management practice director at Butler Group and co-author of the report. “But the term 'Web 2.0' still remains the touchstone of the IT industry.”

Read the full article on itnewsafrica.com.

[25 Sep 2008 11:06]

 SEND TO A FRIEND  |   PRINT

 
Comment on this
 


Share this page (Tell me more)


 











Receive free email newsletter
 
Tell a friend about us
 
CONTACT US | ABOUT US | SEND US NEWS | ADVERTISING RATES | sales@bizcommunity.com | +27 (0)21 680 3500
All rights reserved. © 2008. Bizcommunity.com, its sponsors, contributors and advertisers disclaim all liability for any loss, damage, injury or expense that might arise from the use of, or reliance upon, the services contained herein. Privacy policy, Terms of Use.
Connected by: Uninet