Sites: Africa, Marketing, Medical, Retail
Marketing community of Zimbabwe
Marketing> The Loerie Awards 2008, Advertising, Branding, Cinema, CRM, Design, Digital, Direct Marketing, Education & Training, Eventing, Exhibitions, Magazines, Media, Mobile, Newspapers, Online Media, Out Of Home, Printing, Production, Promotions, Public Relations, Radio, Recruitment, Research, Retail, Sales, Sponsorship, TV, Youth Marketing, 2010 FIFA World Cup
Articles
Mobile Articles

Zimbabwe: Election campaigns go hi-tech

Savvy text messaging and cheeky ring tones are the new face of cost-effective political campaigning in Zimbabwe in the run up to the 29 March election, despite the creakiness of country's cell phone networks.


Using mobile phones to reach out to voters (Image: IRIN)
"Call it an SMS [short message service] craze if you like ... It's a simple, inexpensive and effortless way of campaigning for candidates of one's choice," Aleck Ndlovu, a political activist, told IRIN.

"We need change in our country and what we are doing is to encourage each other [via text messages] to use our right to vote to achieve that change," said Nobuhle Dube, a resident of Bulawayo, Zimbabwe's second largest city.

Read the full article.


[6 Mar 2008 07:07]


 SEND TO A FRIEND  |   PRINT


 
Comment on this
 
• we need change - chinjaiweduwee

Share this page (Tell me more)


 





Receive free email newsletter
 
Tell a friend about us
 
CONTACT US | ABOUT US | SEND US NEWS | ADVERTISING RATES | sales@bizcommunity.com | +27 (0)21 680 3500
All rights reserved. © 2008. Bizcommunity.com, its sponsors, contributors and advertisers disclaim all liability for any loss, damage, injury or expense that might arise from the use of, or reliance upon, the services contained herein. Privacy policy, Terms of Use.
Connected by: Uninet