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Riding smart with FNB and Red Cherry!

After the success of season 1 and 2, the FNB Smart Ride Show is back! This unique short format show is formulated around the concept of taking people to work in a specially branded FNB taxi, offering them the opportunity to win while travelling to work.

click to view [12MB]
The taxi serves as a mobile studio with four cameras and mic's capturing all the action! Various questions are posed to contestants and they in turn stand the chance to win up to R10,000.

This year the show has a viewers' competition included whereby a trolley dash to the value of R5,000 is up for grabs!

Red Cherry Interactive's press office

Red Cherry Interactive
Interactive advertising specialists. We convert your TV & Radio commercials into powerful interactive tools. Dramatically increase noting and liking, break ad-clutter, do valuable market research while running your normal campaign, give you instant feedback from viewers and allow you to follow your campaign on-line.