MEGAPRO Marketing is proud to be able to celebrate a full 26 years in the sport and entertainment industry. The agency is a recognised leader in sport and entertainment commercialisation and aligns brands with sport and entertainment properties to meet the marketing objectives of top corporations.
Having started as a sports rights management company under MEGAPRO Chairman, George Rautenbach's leadership, MEGAPRO now facilitates a full spectrum of commercial programmes for rightsholders and corporate clients, including stadium naming rights deals, sport & entertainment sponsorship sales, digital and static in-stadium advertising and video replay board advertising.
As an innovator in the sports marketing field, MEGAPRO was the first to introduce the concept of corporate hospitality at sporting events as well as elements that have now become the norm at sports stadiums such as the video replay screens. In addition, MEGAPRO introduced both the rotating and digital Adscroll concepts into South Africa and was the first in the world to use this medium in both rugby and cricket environments.
MEGAPRO continues to increase its penetration and influence in South Africa's sporting arena. "MEGAPRO has become a major role player in the industry through its continued dedication and commitment, and we wish to continue to lead the way in this specialised marketing field." said Lyndon Barends, CEO MEGAPRO.
Commenting on their growth and 26 years celebrations, George Rautenbach said, "Our growth over the years is thanks to our dedicated and valuable partners - our clients." About MEGAPRO Marketing
Renowned for its industry expertise, MEGAPRO Marketing has unmatched access to the hottest sponsorship properties in the country. MEGAPRO aligns brands with sport and entertainment properties to meet the marketing objectives of top corporations. MEGAPRO's specialist expertise covers Rights Management, Stadium Naming Rights, Sport & Entertainment Sponsorship Sales and Digital & Static In-Stadium Advertising. MEGAPRO Marketing is a division of Primedia Sport.
Lyndon Barends, CEO, MEGAPRO Marketing.