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Fingertips take centre stage in News24's new TV ad
The advert is a spoof of a television newsroom, using wigged up fingertips to show "Riaan" at the news desk, "Andile" at the financial desk and "Naas" at the sports desk. The three elements represent News24, Fin24 and Sport24 respectively.
The commercial was produced by Shoestring Productions. The agency was Bletchley Park and Deliverance did the post production.
The advert launched on DStv on the 1 January. View the Behind the Scenes video here: http://www.youtube.com/watch?v=3gaW0CYftso
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