Following the huge success of the 'Marketing to Low-Income Consumers Conference' held in Johannesburg, Knowledge Resources is excited to bring this unique event to Cape Town on 13 August 2014.
Attend this one-day seminar and equip yourself with the latest research, innovative insights and practical information needed to develop and grow your brand to the Bottom of the Pyramid (BoP).
The programme will bring you everything you need to know in order to better understand the unique realities and needs of low-income consumers, how to engage with them and how to grow your brand and succeed in this market.
ADDED VALUE: Get real insight from STOKVELS! Key members from different Stokvels will share their experiences and answer your questions in an interactive Q&A session.
WHY YOU SHOULD INVEST TIME TO ATTEND:
Learn from one of the very few events that focuses exclusively on the low-income market, and where speakers have been carefully selected and briefed to address topics unique to this market
Get the opportunity to engage with key members from various STOKVELS and ask them your questions
Update yourself with the latest research and insights to better understand the low-income consumer
Get practical examples and tools to implement immediately
Hear from industry experts and leading companies as they share what is working and what not
Feel inspired and challenged with fresh thinking and cutting-edge ideas to take back to your organisation
Knowledge Resources is a leading knowledge provider in the world of work. Our products and business offerings enable people to grow their potential, to be productive, respected, valued and to flourish.
LEGAL DISCLAIMER: This Message Board accepts no liability of legal consequences that arise from the Message Boards (e.g. defamation, slander, or other such crimes). All posted messages are the sole property of their respective authors. The maintainer does retain the right to remove any message posts for whatever reasons. People that post messages to this forum are not to libel/slander nor in any other way depict a company, entity, individual(s), or service in a false light; should they do so, the legal consequences are theirs alone. Bizcommunity.com will disclose authors' IP addresses to authorities if compelled to do so by a court of law.