Marketing company news

Subscribe to industry newsletters

Press offices

Enquire about a press office
Bizcommunity has over 400 industry contributors and we always welcome further contributions and contributors.
Advertise with us
Advertise & RatesMy Account
Company press officeList company
Recruitment packagesSubmit job ad
Download ratecard
Marketing company news

EXP and MTN win Best Integrated Sport Marketing Campaign award

EXP, together with client MTN, won the award for the Best Integrated Sport Marketing Campaign for their work on the MTN8 football tournament, at the prestigious Discovery Sport Industry Awards held at the Sandton Convention Centre on Thursday, 13 February 2014.
The Discovery Sport Industry Awards recognises and rewards the best the sport business has to offer in marketing, PR, sponsorship, new media, publishing, advertising and design.

The MTN8 campaign took the honours for demonstrating the integration of a series of marketing disciplines, which included a balanced mixture of PR, advertising, sponsorship and digital media. Leading up to, during and post the tournament, the sponsorship campaign delivered engaging and innovative content, but most importantly, it over achieved on the client's return on investment and objectives.

"We congratulate both our client MTN and our EXP Account Team on winning this award. The collaborative work in ensuring the sponsorship of the MTN8 was a truly integrated campaign which used multiple touch points to connect with the fans, talks to the efficacy of this particular marketing strategy," said Sandile Ndzekeli, CEO of Group Africa Marketing.

    
 

EXP's press office

EXP
Exp is a full service experiential and sponsorship marketing agency that designs and executes Brand Experiences that are relevant to the target audience and ownable by the brand.
LEGAL DISCLAIMER: This Message Board accepts no liability of legal consequences that arise from the Message Boards (e.g. defamation, slander, or other such crimes). All posted messages are the sole property of their respective authors. The maintainer does retain the right to remove any message posts for whatever reasons. People that post messages to this forum are not to libel/slander nor in any other way depict a company, entity, individual(s), or service in a false light; should they do so, the legal consequences are theirs alone. Bizcommunity.com will disclose authors' IP addresses to authorities if compelled to do so by a court of law.

News